In the seventh installment of Data Replicada, we report our attempt to replicate a recently published Journal of Consumer Research (JCR) article entitled, “Product Entitativity: How the Presence of Product Replicates Increases Perceived and Actual Product Efficacy” (.html). In this paper, the authors propose that “presenting multiple product replicates as a group (vs. presenting a... The post [90] Data Replicada #7: Does Displaying Multiple Copies of a Product Increase Its Perceived Eff...
