For many digital marketers, pay-per-click (PPC) is a concept they understand the basics of, but often aren’t sure how to properly utilize. The potential for quickly and inexpensively bringing more eyeballs to a brand has made PPC a tool all digital marketers should consider using to their advantage. With nearly half of all small businesses […] The post 4 Benefits of Using PPC to Advertise Your Local Franchise Business appeared first on Qiigo.