Here’s a surprising fact: 60% of Google searches never leave the search engine results page (SERP) in 2024. AI optimization now changes how users find and interact with content online. The numbers tell an interesting story. AI Overviews appear in 57% of Search Engine Results Pages as of June 2025, compared to just 25% in August 2024. Your traditional SEO playbook won’t work anymore. Search engines have evolved beyond passive information providers. They now make active decisions that resha...
