A lot of branded swag gets buried at the bottom of a drawer after being collected from a special event or trade show — never again to see the light of day, Ivan Hadzhiev said, noting his new startup is helping companies think outside the bag when they design and distribute promotional products. “We’re making The post GRWM: Founder has more than swag; his platform matches companies with merch Gen Z will actually wear appeared first on Startland News.