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Data Integration in Retail: The Role of EDI at the Age of Omnichannel and AI
http://www.comarch.com/trade-and-services/data-management/news/data-integration-in-retail-the-role-of-edi-at-the-age-of-omnichannel-and-ai/
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Shopping has never been so easy for consumers—and so demanding for retailers. Customers now move seamlessly between store, mobile app, and social media channels, expecting a consistent experience at every touchpoint.