Every SaaS company celebrates new customer wins, but that growth won’t stick if customers are quietly slipping away. Churn creates a hamster wheel effect, where sales must replace lost revenue before they can generate true growth. Tracking churn provides a direct view into product-market fit, customer satisfaction, and long-term scalability. High churn indicates potential cracks,… ... The post How To Calculate SaaS Churn Rate Correctly (With Formulas and Examples) appeared first on Softwa...
