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From:
The Business of Fashion
(Uncensored)
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Alo Yoga Is Coming for Your Spa Day
https://www.businessoffashion.com/articles/haul-of-fame/alo-yoga-paris-spa-fashion-week-2025/
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After a $3,600 bag launch, the brand is testing out its own curated spa experience at the Hôtel Plaza Athénée during Paris Fashion Week.
