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From:
PsyPost – Psychology News
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New psychology research suggests voters respond more to feelings than facts
https://www.psypost.org/new-psychology-research-suggests-voters-respond-more-to-feelings-than-facts/
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political psychology
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According to new research, American voters tend to follow their hearts more than their heads. The study found emotional preferences had a stronger effect on voting behavior than how closely a candidate’s views aligned with a voter’s own.
