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Los Angeles Times
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Ford's F-150 Lightning: Will pickup buyers go electric? - Los Angeles Times
https://www.latimes.com/business/story/2021-05-19/ford-unveils-the-f-150-lightning-will-truck-buyers-take-to-electric-pickups
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With pickups outselling passenger cars in the U.S., Ford is betting big on the proposition that lovers of big, noisy trucks can be sold on the virtue of electric motors.
