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From:
Grocery Dive - Latest News
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In-store retail media could be the ace up grocers’ sleeves against Amazon
https://www.grocerydive.com/news/groceryshop-in-store-retail-media-digital-screens-kroger-albertsons-amazon-technology/802004/
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Though Amazon’s online scale leaves little room for grocers to compete digitally against the company, in-store retail media can help level the playing field.
