Getting the granularity of your data just right means picking the level of detail that actually makes sense for your analysis. Simple enough, but that’s only half the battle. Because if the data itself is incomplete or “sampled,” even the sharpest, most finely tuned report can end up leading you astray. This guide takes you… Read More »Marketing Analytics Done Right: Data Granularity and Sampling Tips with Windsor.ai The post Marketing Analytics Done Right: Data Granularity and Samp...