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From:
Hotel Dive - Latest News
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Can Wyndham ‘dazzle’ with new lifestyle economy soft brand?
https://www.hoteldive.com/news/wyndham-launches-lifestyle-economy-soft-brand/801965/
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While a budget boutique hotel may seem like an oxymoron, Wyndham sees a big opportunity in offering design-forward hotels at a lower price point with Dazzler Select brand.
