The introduction of generative AI shifted the way users search for and consume information, creating both new opportunities and new obstacles for brands. In today’s article, we will focus on the newly surfaced challenges— reduced traffic from zero-click results, uncertainty around content attribution, and the constant need to adapt strategies—and how to build a stronger […] The post Common GEO Challenges: Visibility, Zero-Click, and AI-Generated Summaries appeared first on Chain React...
