THE ESSENTIAL BUSINESS BASICS CHECKLIST What if I told you of a guaranteed path to business success? People are very much up for that. TELL US THAT GUARANTEED PATH IAN. But it’s not a cool path to tell people about, and it takes ages. “Oh,” they say, losing interest in a heartbeat. People want business to be more complicated than it is. So they can feel like a clever professional. But success is just about remembering to do the boring basics everyone forgets. That's this week's story: ...
