You’re working through a promising sales cycle with a potential customer. Everything’s moving forward until their procurement team sends over a security questionnaire. The first question is: Do you have a SOC report? If you don’t, the deal can stall. Or worse, it could fall through altogether. This is the “SOC wall:” the point where […] The post Avoiding the SOC Wall: How SaaS Companies Keep Deals Moving appeared first on Warren Averett CPAs & Advisors.
