Charlie is a banking app for older adults, with a brand focused on financial safety, simplicity, and trust. They launched a fun and smart campaign to help educate about the risks of deepfake scams. The system creates AI-generated videos for friends and family—customized with their first names and hometown—to deliver a message about AI fraud, all while escaped zoo animals run amok. It’s silly and entirely effective. Most people don’t realize just how good AI video has become—and how ...
