94N Digital, ExaDev and Supplyant Share their Global Search Awards-nominated work. When we first approached Plumb2U, they were in freefall: down 34% year on year, nearly £1M lost in 2024, and Google Ads stuck at £100K/month. The challenge wasn’t just to stabilise performance—it was to rebuild PPC from the ground up and scale to £400K/month […] The post From Decline to Growth: Inventory-Aware PPC with 94N, ExaDev & Supplyant appeared first on Global Search Awards.
