Marketers today face a common challenge: how to stand out in an environment where audiences are overloaded. Inboxes are full, social feeds are crowded, and even the best creative can get buried under endless digital noise. That is why more marketing leaders are exploring texting as a complement to their existing strategies. Why Texting Belongs... Read more » The post From inbox fatigue to handset impact: Why texting completes the marketing mix appeared first on Marketing Tech News.
