Fundraising totals might look strong on paper, but the support base behind those dollars is thinning out. In Q1 2025, the number of individual donors slipped 1.3% year over year, and retention slid from 18.3% in 2024 to 18.1%. The biggest decline came from small donors, who gave $1-$100 and made up 57% of the donor base, dropping by 11.1%. The surest way to stop this slide is to invest in donor engagement. The post How to Increase Donor Engagement for Nonprofits (+ Free Checklist) appeared fi...
