Connected TV (CTV) advertising is reshaping how brands reach shoppers…and Walmart sellers are right in the middle of the change.CTV ads appear on internet-connected televisions through streaming devices like Roku, Fire TV, or smart TVs such as Vizio. Unlike traditional TV ads, these are powered by data and measurable outcomes. That means sellers can reach […] The post How Connected TV Ads Are Changing the Game for Walmart Sellers appeared first on Trellis.
