Search has changed more in the last 10 months than it did in the last 10 years, and at a pace we’ve never seen before. People still use Google, but more of them are also getting answers directly from AI – through AI Overviews, ChatGPT, Perplexity, and similar tools. That shift changes how your brand […] The post GEO vs SEO: Defined and Described for Founders appeared first on .
