One of the repeating motifs of recruiting in the software industry are mantras of “talent”: “We recruit the best talent”, “talent attracts talent”, “we value talent” and so on. Some companies have so called “head of talent”, “talent acquisition”, “talent development” professionals on their payroll - basically a re-branding of HR. With the amount of conversations, conference talks and hype going on around talent, you would expect people will have an answer to the qu...