Apple’s documentation states that “Adding support for universal links is easy. There are three steps you need to take”. However, there is much more to it than that. Here is what you really need to do. apple-app-site-association file Create the apple-app-site-association file and place it at the root of your webserver or the .well-known subdirectory. { "applinks": { "apps": [], "details": [ { "appID": "9JA89QQLNQ.com.apple.wwdc", "paths": [ "/wwdc/news/", "/videos/wwdc/2015/*"] }, { "...