This past week - I have been working a lot with an account team to provide an RFP for a potential customer, and it is quite clear that sometimes the sales teams do not understand what an As-A-Service solution means, and even more so - from the potential customers list of requirements that was part of the RFP - they have absolutely no idea either. A colleague of mine came up a great way of explaining what aaS is and how to explain to your potential customers.