Data without context is meaningless; data without trust is useless. 2017-12-18 is nothing but a string—until it becomes a birthdate, a wedding, or the moment a security camera registered you. Handling such highly personal data requires trust. When your personal data is shared with someone, you must be able to trust that they will only use it in the way you agreed to. When someone receives your data, they must be able to trust that it is correct and that they are allowed to use it for the in...