Just because the market is shifting doesn’t mean you should completely change your business model. In this anniversary episode, Gwen Bortner and Tonya Kubo revisit the show’s most downloaded episode in its first year, “Are High-Touch Services Making a Comeback?” While the answer is yes, that doesn’t mean it’s the right choice for you. Listen […] The post Stop Chasing Trends: Why Following Market Shifts Could Be Killing Your Business appeared first on Everyday Effectiveness.| Everyday Effectiveness
Gwen Bortner and Tonya Kubo return to their second most downloaded episode that explores why doing everything is your biggest business problem.| Everyday Effectiveness
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You know exactly what you should be doing in your business, but somehow you’re just not doing it. Sound familiar? You’re not alone, and it’s not a character flaw. In this anniversary episode, Tonya Kubo and co-host Gwen Bortner are revisiting the third most-downloaded episode: Closing the Implementation Gap. What’s that? It’s the space between […] The post Self-Accountability Is A Lie: The Real Reason You’re Not Taking Action appeared first on Everyday Effectiveness.| Everyday Effectiveness
Maximize profit without burnout! Learn the 60-80% rule with hosts Tonya Kubo and business advisor Gwen Bortner. Discover true service profitability.| Everyday Effectiveness
Delegation is often seen as a simple task. But any experienced leader will tell you true delegation is far more complex.| Everyday Effectiveness
Align Your Operations. Amplify Your Impact. Build the business you really want, on your own terms, with Gwen Bortner of Everyday Effectiveness.| Everyday Effectiveness
Building the business you really want takes more than tactics—it requires courage, clarity, and consistency. In this one-year anniversary episode, Gwen Bortner and Tonya Kubo look back on 52 episodes of real talk and share their biggest surprises, lessons learned, and how podcasting has become a surprising business asset. From embracing imperfect systems to rethinking […] The post One Year Of Real Talk: What We’ve Learned About Building The Business You Really Want appeared first on Eve...| Everyday Effectiveness
Consistent revenue doesn’t have to mean constant stress. In this powerful conversation, Gwen Bortner and Tonya Kubo explore how to build a business that generates sustainable income without relying on hype, heroics, or high-stakes launches. They break down the systems and values behind a calm, drama-free revenue model and reveal why living “in the plains” […] The post Creating Consistent Revenue Without The Drama appeared first on Everyday Effectiveness.| Everyday Effectiveness
Discover the real secret to effective delegation; learn how to truly lighten your load and empower your team for genuine business growth.| Everyday Effectiveness
Creating moments that matter transforms a simple transaction into a lasting relationship, and mastering the client experience is the vital ingredient in today’s competitive marketplace. In this episode, Gwen Bortner and Tonya Kubo unpack the essence of creating exceptional client experiences. Gwen distinguishes between reactive client service and proactive client experience, emphasizing the critical role […] The post Creating Moments That Matter For Clients appeared first on Everyday Effe...| Everyday Effectiveness
Smallness as a strategic advantage? Gwen Bortner and Tonya Kubo challenge the "bigger is better" myth. Discover premium pricing and more by avoiding scale.| Everyday Effectiveness
Feeling drained by forcing yourself into rigid business models is a clear sign you’re working against your own nature, and in this episode, co-hosts Gwen Bortner and Tonya Kubo are flipping the script to focus on building your company around your natural strengths. Gwen and Tonya delve deep into why many entrepreneurs struggle when following […] The post Building Your Company Around Your Natural Strengths appeared first on Everyday Effectiveness.| Everyday Effectiveness
Get top business book recommendations that lead to real-world change & actionable strategies for business growth; gain key insights regardless of reading time| Everyday Effectiveness
Gwen Bortner and Tonya Kubo explore win-win business collaborations versus partnerships. Learn from internet dinosaurs how to achieve lasting results.| Everyday Effectiveness
Conquer the comparison trap with Tonya Kubo and Gwen Bortner. Learn strategies to redefine success on your own terms and break free from social media myths.| Everyday Effectiveness
Gwen Bortner and Tonya Kubo delve into the power of a cornerman – a seasoned pro in your corner, offering expert guidance and fueling your path to success.| Everyday Effectiveness
Meet Gwen Bortner - Business Advisor, Operational Strategist and Champion for Women Entrepreneurs.| Everyday Effectiveness
The Business You Really Want is the podcast for female entrepreneurs who are ready to build a sustainable, fulfilling business aligned with their values.| Everyday Effectiveness
Trapped in the growth trap? Learn how to break free and scale your business with operations strategist Gwen Bortner and marketing expert Tonya Kubo.| Everyday Effectiveness
Transform your dreams into reality. Tonya Kubo and Gwen Bortner dive deep into a proven, actionable goal-setting strategy called the "531 Strategy."| Everyday Effectiveness
Gwen Bortner and Tonya Kubo discuss good vs. bad goals, challenging the notion of SMART goals and exploring how to set goals that drive business success.| Everyday Effectiveness
Unlock your full leadership potential by embracing delegation and building a team that thrives alongside you. Tune in to the third part of 'From Solo to CEO.'| Everyday Effectiveness
The Small Biz Book Club explores popular business books through the lens of sustainable success for solopreneurs and small business owners.| Everyday Effectiveness