Yearly Archives: 2025 | Mack Institute for Innovation Management
The Mack Institute is pleased to announce a new course for MBA students, Commercialization of Academic Science, piloting in Fall 2025. This hands-on course pairs student teams with Penn researchers who are developing cutting-edge technologies across healthcare, robotics, artificial intelligence, and more. Students will be tasked with conducting customer discovery,…Read More The post Mack Institute Pilots New MBA Course, Commercialization of Academic Science appeared first on Mack Institute...| Mack Institute for Innovation Management
[vc_row martech_row_background_position=”None”][vc_column][vc_column_text]Startup acquisitions by established firms are becoming more common, especially in fast-moving industries like tech and healthcare. But integrating a newly-acquired startup presents challenges, and can end up quashing creativity and worsening innovation outcomes. A new study, funded in part by the Mack Institute and conducted by Mack Core…Read More| Mack Institute for Innovation Management
This study explores how firms’ search strategies shape innovation outcomes in the context of emerging general-purpose technologies (GPTs), with a focus on artificial intelligence (AI). GPTs, defined by their broad applicability and undefined market needs, challenge traditional search theories by requiring firms to balance advancing technological capabilities (supply-side innovation) with identifying practical use cases (demand-side innovation).…Read More The post Search Strategies in Art...| Mack Institute for Innovation Management
This research proposes to study how presence on and removal from a digital platform that facilitates virality affects the performance and production of creative goods. We hope to study this question utilizing data on musical artists' presence and performance across channels such as TikTok, Spotify, and YouTube…Read More| Mack Institute for Innovation Management
The Mack Institute is proud to release our newest work of original research, When Goliath Needs David: How Corporations and Startups are Redefining Corporate Venturing. Based on a systematic review of the world’s 500 largest companies, it presents a data-driven analysis of how corporations are partnering with startups to fuel…Read More| Mack Institute for Innovation Management
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Penn Hyperloop, a student team sponsored in part by the Mack Institute, made an impressive showing at The Boring Company’s “Not-a-Boring” Competition, a global contest that challenges university teams to design and build advanced tunnel boring machines. Competing against top engineering programs from around the world, Penn Hyperloop earned third…Read More| Mack Institute for Innovation Management
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Mack Institute predoctoral fellow Lennart Meincke, Wharton Professor Gideon Nave, and Mack Institute Co-Director Christian Terwiesch have published a new paper on AI and creativity in the prestigious journal Nature Human Behaviour. Building on growing research into how artificial intelligence can support idea generation, their study reveals a crucial tradeoff:…Read More| Mack Institute for Innovation Management
[vc_row martech_row_background_position=”None”][vc_column][vc_column_text] This spring, a student team from the Mack Institute for Innovation Management collaborated with Penn’s Computational Social Science (CSS) Lab to explore how to bring the lab’s latest innovation, an AI-powered media bias detection tool, to market. The student team is Jieru Shi (WG’25), Keshav Ramesh (W’25) and …Read More| Mack Institute for Innovation Management
During the Spring 2024 semester, Rekha Chowdhury WG’24, Amy Fang C’24 SEAS ‘26, and Aditya Jayant Ganapathiraju SEAS’24, worked with biopharmaceutical company CSL Behring on a special research project relating to Diversity, Equity & Inclusion (DEI). The student group developed an external DEI initiative focused on broadening the company’s network…Read More| Mack Institute for Innovation Management
This June, Mack Institute leadership traveled to Brazil for Wharton’s 56th Global Forum, which was held in São Paulo for the first time. Hosted annually in a different world city, the two-day business conference brings together Wharton alumni, faculty, and global business leaders for lectures, panel discussions, and networking. This…Read More| Mack Institute for Innovation Management