Small Films is an award-winning video production company in London. We specialise in creating explainer videos, testimonials, crowdfunding videos, animations and more.| smallfilms.com
Why Video Is Education Marketing’s Secret Weapon Education marketing has never been more competitive. Schools, universities, publishers, and learning providers are all vying for attention in a noisy marketplace. At the same time, families and learners are more discerning than ever. They expect transparency, authenticity, and evidence that an institution truly reflects their values and … Continue reading Why Video Is Education Marketing’s Secret Weapon→ The post Why Video Is Education ...| Video Production Company | Small Films
Video marketing has become one of the most powerful ways for businesses, brands, and organisations to connect with their audiences. Whether it’s a 30-second advert, a brand film, or a YouTube series, video is no longer optional—it’s central to how people discover, learn about, and engage with you. The post What Is Video Marketing? A Complete Guide appeared first on Video Production Company | Small Films.| Video Production Company | Small Films
In 2025, video is no longer just one of many tools in the marketer’s toolkit — it’s the beating heart of how brands connect with audiences. From social feeds to search engines, from e-commerce platforms to internal communications, video dominates how we consume, share, and engage with content. The post Why Every Brand Needs a Video-First Marketing Strategy in 2025 appeared first on Video Production Company | Small Films.| Video Production Company | Small Films
Discover how independent schools can stand out on YouTube with practical tips for content, SEO, and promotion — boosting visibility, building trust with parents, and increasing applications. The post How Independent Schools Can Really Stand Out on YouTube … and Increase Applications appeared first on Video Production Company | Small Films.| Video Production Company | Small Films
In 2025, video marketing success isn’t measured by views alone. Marketers are focusing on metrics that connect attention with action: watch time, retention rates, vertical video completion, shareability, and engagement per second. These reveal how deeply audiences interact with content. Meanwhile, CTRs and conversions track whether viewers move from interest to meaningful action. Budgets are shifting toward smarter distribution, modular content, and AI-assisted workflows—ensuring every vi...| smallfilms.com
Explainer Video Scripts: A Step-by-Step Writing Guide Explainer Video Scripts: A Step-by-Step Writing Guide A slick animation or polished film might look impressive, but if the script is weak, your explainer video will fall flat. The script is the engine of the whole production—it sets the pace, the tone, and the clarity of your message. … Continue reading Explainer Video Scripts: A Step-by-Step Writing Guide→ The post Explainer Video Scripts: A Step-by-Step Writing Guide appeared first...| Video Production Company | Small Films
A great video can transform how your brand connects with customers — driving awareness, boosting engagement, and even closing sales. But here’s the secret that many marketers overlook: a successful video doesn’t start on set, or even in the edit suite. It starts with the brief. The post Five Mistakes Businesses and Brands Make When Briefing a Video Agency – and How to Avoid Them appeared first on Video Production Company | Small Films.| Video Production Company | Small Films
In today’s education marketing landscape, reaching prospective students is more complex — and more competitive — than ever. Schools, universities, and education brands are no longer just competing locally; they’re competing globally, with every institution vying for attention across digital platforms. Amid this noise, one thing is clear: short-form content is now a critical tool … Continue reading Why Short-Form Content is the Secret Weapon for Student Recruitment→ The post Why Sh...| Video Production Company | Small Films
Videographer London: A 2025 Guide to Finding the Right Filmmaker for Your Business Intro London is one of the most creative cities in the world. From tech start-ups in Shoreditch to financial powerhouses in Canary Wharf, businesses across the capital are using video to tell their story, engage audiences, and stand out in a crowded … Continue reading Videographer London: A 2025 Guide to Finding the Right Filmmaker for Your Business→ The post Videographer London: A 2025 Guide to Finding the...| Video Production Company | Small Films
Mapping Student Personas to Videos, Channels, and the Recruitment Funnel for UK Universities In today’s competitive higher education landscape, UK universities need smarter strategies to attract, engage, and convert prospective students. Whether you’re focused on domestic undergraduates, high-achieving international students, or career-driven postgraduates, student recruitment success depends on understanding your audience deeply – before you … Continue reading Mapping Student Perso...| Video Production Company | Small Films
Create school videos that truly connect. Explore 10 must-have film types for independent schools—complete with tips, examples, and strategic advice.| smallfilms.com
We produce adverts, brand films, explainer videos, testimonials and other types of content for brands, businesses and the education sector.| Video Production Company | Small Films
Curious about what a Production Assistant does? Discover the day-to-day role of a PA in commercial video, how it compares to film and TV, and how it can launch your career in production—featuring insights from the Small Films team.| smallfilms.com
