One of my favorite marketing observations comes from HP founder David Packard: “Marketing is too important to be left to the marketing department.” Our customers don’t care about our org charts. They don’t care which department is responsible for what. When they interact with different parts of a business, all they see is one brand.| Marketoonist | Tom Fishburne
We’re at a surreal stage of generative AI adoption, as some of the growing pains of this still relatively new technology are revealed in funny and bizarre ways. Google released “AI Overviews” at scale in the US recently, giving everyone an opportunity to kick the tires and ask Google questions answered by AI, which then| Marketoonist | Tom Fishburne
One piece of slang that has long embodied the short attention span Internet age is TL;DR, short for “too long; didn’t read.” With the explosion of generative AI tools, we’re rapidly entering the age of TL;DW: “too long, didn’t write.” A January survey from Fishbowl found that 40% of nearly 12,000 workers have used ChatGPT| Marketoonist | Tom Fishburne