Here at LG Ad Solutions, we think women’s sports is a prime opportunity to reach audiences. In fact, our internal research suggests that up to 62% of households watch women’s sports.| LG Ad Solutions
Our report uncovers consumers’ sports viewing preferences and behaviors, particularly the shift to CTV, and the impact on TV advertising| LG Ad Solutions
Contact us to find out how you can leverage cross-screen TV and video inventory with real-time linear and streaming TV analytics| LG Ad Solutions
Based on our automatic content recognition technology, we predict which Olympic sporting events US audiences will be most interested in.| LG Ad Solutions
Explore how studios have historically struggled to convert video games into successful TV shows and movies, but have had more recent success.| LG Ad Solutions
Explore viewership trends for basketball season using our Automatic Content Recognition (ACR), a privacy compliant technology to identify what households are watching.| LG Ad Solutions
To explore the importance of timing in regards to advertising, LG Ad Solutions looked at trends in the alcohol and wellness categories throughout the year.| LG Ad Solutions
LG Ad Solutions’ Automatic Content Recognition (ACR) identifies what households are watching using privacy-compliant technology| LG Ad Solutions
In addition to being the most wonderful time of the year, the holidays can be the biggest time of the year for advertisers. The fourth quarter is a critical time for many advertisers and LG Ad Solutions’ Direct-to-Glass strategies will help marketers make better connections with shoppers on the biggest screen in the home. The […]| LG Ad Solutions
Explore the major advantages of working with a TV OEM to employ a Direct-to-Glass approach with LG Ad Solutions.| LG Ad Solutions
During Asian American and Pacific Islander Heritage Month, we held a webinar focused on how brands can authentically connecting with the diverse, multidimensional AAPI audience. Read the recap for more details.| LG Ad Solutions
Data from the launch of Nintendo’s highly anticipated The Legend of Zelda: Tears of the Kingdom and what it means for advertisers.| LG Ad Solutions
During Women's History Month, we held a webinar focused on authentically connecting with the woman consumer, is beneficial to both society and business. Read the recap for more details.| LG Ad Solutions
During Black History Month, we held a webinar focused on how brands have immense opportunity to connect with the Black American consumer, through accurate representation. Read the recap for more details.| LG Ad Solutions
The shift to ad-supported CTV in the US continues, opening up opportunities for advertisers. Download our US CTV report, ‘The Big Shift’, to learn more.| LG Ad Solutions