A few months ago I mentioned here that, when I was born (in the Paleolithic era, the mid-60s), Robert/Bob was the 5th most popular name in the country. Now it’s 90th. BOB Greene talks about t…| Bob Sassone
| Bob Sassone
My new essay on why the next four months are the best months of the year, and why everyone who says summer is their favorite season is wrong.| Bob Sassone
In an alternate timeline, one where I’m taller and have a full head of hair, I make decisions in a normal manner. But I’m me in this world and I change my mind a lot. Example? After pos…| Bob Sassone
I’m done with social media. I’m using Twitter and Facebook way too much. There are days when I keep clicking the “New Tweets” button over and over and over again, which can be time-consuming,…| Bob Sassone
Newsletters are soooooo 2022. Of course I kid! (Sort of.) I currently subscribe to around 70 of them. That’s not a cute exaggeration, by the way. I actually subscribe to 70 newsletters. Perso…| Bob Sassone
I went down a YouTube rabbit hole the other day and watched all of the AT&T “You Will” commercials from the early ’90s, narrated by Tom Selleck. Not familiar with them? Here&#…| Bob Sassone