Migrating from Marketo to HubSpot: Why You Should Switch
We're discussing 5 reasons why you should switch your marketing operations from Marketo to HubSpot. Choose more powerful platform for your organization.| blog.goenvy.io
We're discussing 5 reasons why you should switch your marketing operations from Marketo to HubSpot. Choose more powerful platform for your organization.| blog.goenvy.io
Uncover the essential rules to rock your B2B marketing campaigns in 2024 delivered by Envy and Pentera's experts.| blog.goenvy.io
Discover how Nuvei cut CPL by 70%, boosted enterprise leads, and fixed their funnel with Envy’s B2B growth strategy, paid media and HubSpot improvements.| blog.goenvy.io
Award winning blog for tech company and startup marketers. Packed with proven B2B inbound marketing examples, resources, industry news and hot tips.| blog.goenvy.io
Discover the ultimate guide to stand out in cybersecurity trade shows! Learn effective strategies and innovative tips from the best in the business.| blog.goenvy.io
Read Envy's tak on how AI is revolutionizing SEO strategies for B2B marketers. We're talking about content personalization and AI content creation.| blog.goenvy.io
Derive maximum marketing ROI from a B2B PPC campaign following these 4 steps. Plus, content recommendations for each stage of full funnel campaign.| blog.goenvy.io
We're introducing the Envy Way of auditing your B2B marketing & RevOps. Learn what processes and workflows you can improve to reach your 2024 targets.| blog.goenvy.io
Struggling with cold leads and empty CRMs? Envy’s Brand-to-Demand delivers qualified B2B leads that match your ICP and fill your pipeline with real buyers.| blog.goenvy.io
Hear it directly from an experienced ABM agency – 5 reasons why your ABM campaign can fail. No, marketing <> sales alignment is not on that list.| blog.goenvy.io
Wanna know how to set up HubSpot for your ABM campaign in 4 simple steps? That's the right place to start, plus a few more tips to meet your KPIs.| blog.goenvy.io
Follow these 6 steps to run a successful ABM campaign, from marketing <> sales alignment to content creation & KPIs. Plus, B2B ABM techniques to consider.| blog.goenvy.io
Account-based marketing allows B2B marketers with limited resources to market to clients instead of segments and improve their ROI.| blog.goenvy.io
ABM strategies work, but are they one-size-fits-all? Envy's Billy Cina sits with Pe'era Feldman to discuss what B2B marketers should focus on instead.| blog.goenvy.io
Most cybersecurity marketing blends into the noise. Learn how to stand out with bold branding, unique messaging, and smart demand-gen that CISOs actually care about.| blog.goenvy.io
Move over, marketing attribution models. Correlations are a new thing in B2B marketing + what to look at to understand your marketing performance.| blog.goenvy.io
Is Gartner still worth the money in 2025? Learn if paying for analyst validation makes sense for your B2B startup in cybersecurity, fintech, or DevOps.| blog.goenvy.io
Many are skeptical about PPC, but it can amplify your inbound efforts if done right. See what paid media to use when planning full funnel campaign and more| blog.goenvy.io
Thanks to ABM’s crossover with sales, ABM KPIs often look like sales KPIs. So how can you track the right KPIs to prove the success of a campaign?| blog.goenvy.io
Struggling with ABM attribution? Trendemon reveals exactly which target accounts engage with your site, what content drives conversions, and how to maximize your pipeline impact.| blog.goenvy.io
In this blog, we're explaining why ABM is a game changer for cybersecurity marketers and how to implement it. Free ebook on setting up HubSpot for ABM.| blog.goenvy.io
Using LinkedIn's lead gen tools smartly can set your company apart in a crowded cybersecurity ecosystem. Here are some of our best tips to get you started.| blog.goenvy.io
Craft compelling copy and establish a winning B2B messaging process. Create powerful content that resonates with your audience.| blog.goenvy.io
What are you spending your marketing dollars in 2025? Paid campaigns won't work on their own with GenAI taking over copywriting.| blog.goenvy.io
Showing B2B brands they can benefit from CTV ads too. Use unskippable, targeted ads to connect with decision-makers on the big screen and boost ROI.| blog.goenvy.io
Sales and marketing often clash—but that’s not a bad thing. We're using this tension to improve collaboration, and boost revenue through smarter alignment.| blog.goenvy.io
Stop gambling on campaign success! Learn how message testing before launch refines messaging, maximizes conversions, and boosts campaign success.| blog.goenvy.io
We're maximizing your marketing ROI with these 7 creative ways to repurpose your content, reach more prospects, and drive traffic–all while saving time.| blog.goenvy.io
Discover how podcast advertising drives B2B demand gen with engaging trust-building ads. Learn strategies for accessing niche audiences and maximizing ROI.| blog.goenvy.io
Tired of low ROI on B2B ads? Envy’s Demand Gen Mix offers high-impact, cost-effective channels like Reddit, CTV, and podcasts for better results.| blog.goenvy.io
Reddit is often overlooked as a marketing platform, it’s time for this to change. Here’s why you need to include Reddit in your B2B marketing strategy.| blog.goenvy.io
Improve your B2B brand awareness strategy without breaking the bank. Learn tried-and-tested budget-friendly campaigns on our blog.| blog.goenvy.io
Gated content is killing your lead quality. Ungate assets to build brand awareness & trust, that's how we move prospects through B2B marketing full funnel.| blog.goenvy.io
Coming out in cold sweat when it comes to your B2B marketing budget allocation? Discover more about planning and executing your marketing budget this year.| blog.goenvy.io
Lead generation costs have skyrocketed since we started calculating PPC benchmarks for cybersecurity. Where do cybersecurity companies take budget from?!| blog.goenvy.io
Learn how PPC for B2B can boost your inbound marketing efforts! A well planned PPC and inbound strategy can elevate your B2B marketing efforts.| blog.goenvy.io
Envy's essential checklist for auditing Google Search campaigns. Our step-by-step PPC audit ensures your campaigns are optimized for success.| blog.goenvy.io
