Mastering the Art of the Cold Open in Storytelling - Ann Handley
A cold open is a powerful strategy to pull a reader directly into your story. Ann Handley demonstrates and explains how to do it!| Ann Handley
Ann Handley breaks down a sentence piece by piece to show what is, in her opinion, a masterclass in human writing. The post 1 Delightfully Human Sentence to Help You Become a Killer Writer appeared first on Ann Handley.| Ann Handley
If you're deep in the writing process, Ann Handley offers 12 questions for writers that she considers essential to ask yourself. The post 12 Non-Obvious Questions Every Content Creator Must Ask Themselves appeared first on Ann Handley.| Ann Handley
I get letters. Sometimes I answer them out loud, right here. Today is one of those sometimes. The post You Ask, I Answer: Questions on AI, the Most Important Email Metric, What to Read, and More appeared first on Ann Handley.| Ann Handley
A cold open is a powerful strategy to pull a reader directly into your story. Ann Handley demonstrates and explains how to do it!| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * One of the things I love about writing is that you’re never done improving. One of the things I hate about writing is […] The post How to Write Sales Copy that Doesn’t Sound Like You’re Pitching on QVC appeared first on Ann Handley.| Ann Handley
Source: Claudio Schwarz on Unsplash A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * My friend Paul shared his out-of-office email with me. ChatGPT4 had written it. The prompt Paul gave ChatGPT4: […] The post Why We Write: A Story About AI and a Sentient Toaster Oven appeared first on Ann Handley.| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * Above is a screenshot of a video I posted recently on LinkedIn announcing earliest-bird pricing for the MarketingProfs B2B Forum. The captions you see below […] The post What Does AI Mean for Writers? appeared first on Ann Handley.| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * That’s a quote from Paulo Coelho, Buddha, or The Little Engine That Could, the classic children’s tale of a small train that persevered in […] The post The One Email Metric You Need to Track appeared first on Ann Handley.| Ann Handley
Why is so much of our messaging confusing, convoluted? It's time to simplify. Learn how to unclog your copy with this simple copy framework.| Ann Handley
Digital marketing pioneer, writer, speaker Ann Handley inspires marketers to create marketing magic that gets real-world results.| Ann Handley
How do we balance the human and the robot to make the best use of each? Ann Handley explores this questions and when exactly to use AI. The post When to Use AI: Lessons From My Fave Library appeared first on Ann Handley.| Ann Handley
Ann Handley shares how to write faster - whether you're working on a presentation, newsletter, blog post, book, or anything else!| Ann Handley
When it comes to AI writing, it's important to remember the true staying power of the written word isn't about the tool, it's about something else entirely.| Ann Handley
