SUBSCRIBE TO MY NEWSLETTER Every two weeks I send out a (literal) letter about things I’m doing and things I believe are worth sharing. I’ll share new writing tips, useful marketing ideas, fresh thoughts, and some high-spirited shenanigans-delivered direct from me to your inbox. It arrives early Sunday morning. It’s free. And 100% spam-free. Unsubscribe […]| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * One of the things I love about writing is that you’re never done improving. One of the things I hate about writing is […] The post How to Write Sales Copy that Doesn’t Sound Like You’re Pitching on QVC appeared first on Ann Handley.| Ann Handley
Source: Claudio Schwarz on Unsplash A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * My friend Paul shared his out-of-office email with me. ChatGPT4 had written it. The prompt Paul gave ChatGPT4: […] The post Why We Write: A Story About AI and a Sentient Toaster Oven appeared first on Ann Handley.| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * Above is a screenshot of a video I posted recently on LinkedIn announcing earliest-bird pricing for the MarketingProfs B2B Forum. The captions you see below […] The post What Does AI Mean for Writers? appeared first on Ann Handley.| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * That’s a quote from Paulo Coelho, Buddha, or The Little Engine That Could, the classic children’s tale of a small train that persevered in […] The post The One Email Metric You Need to Track appeared first on Ann Handley.| Ann Handley
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * This is a story about AI Writing and typewriters. Over the holiday break I lifted a curious grimy, gray case up off the […] The post AI Writing and Typewriters appeared first on Ann Handley.| Ann Handley
Why is so much of our messaging confusing, convoluted? It's time to simplify. Learn how to unclog your copy with this simple copy framework.| Ann Handley
Digital marketing pioneer, writer, speaker Ann Handley inspires marketers to create marketing magic that gets real-world results.| Ann Handley
How do we balance the human and the robot to make the best use of each? Ann Handley explores this questions and when exactly to use AI. The post When to Use AI: Lessons From My Fave Library appeared first on Ann Handley.| Ann Handley
A cold open is a powerful strategy to pull a reader directly into your story. Ann Handley demonstrates and explains how to do it!| Ann Handley
Ann Handley shares how to write faster - whether you're working on a presentation, newsletter, blog post, book, or anything else!| Ann Handley
When it comes to AI writing, it's important to remember the true staying power of the written word isn't about the tool, it's about something else entirely.| Ann Handley