The Content Factory is a growing content, PR, and social media marketing firm in need of a PR Assistant to help us meet the needs of our expanding list of clients. We’re a virtual agency with no physical offices, and this position requires that you work from home (or wherever there’s wifi). To find out […]| contentfac.com
Writing a press release to share your company’s (or client’s) news can seem like a daunting task.You’ve got to get the messaging right, make sure not to bury the lede, source quotes that reporters will want to use… and that’s all before you even have to distribute and pitch it. If you want to write a […] The post How to Write a Press Release Like a PR Pro (With Free Template!) appeared first on contentfac.com.| contentfac.com
Testing an excerpt that should go over the blog post instead of the actual text. The post Conference controversy, a killer resource, 🔥 #jobopps & more appeared first on contentfac.com.| contentfac.com
Let’s talk about new client onboarding for digital marketing agencies and freelancers:If you don’t have a process for this nailed down, you’re going to waste time, lose money and deliver a less-than-ideal experience to the new client you worked so hard to sign.I founded The Content Factory in 2010. In the decade+ since, I’ve been […] The post The Ultimate Guide to Onboarding New Clients for Freelancers & Agency Owners appeared first on contentfac.com.| contentfac.com
Content is a difficult thing to sell clients on initially, and it can be even hard to convince them to keep signing on for it. In large part, this is because good content costs money — not everyone is cut out to be a writer (that’s okay, we all have our strengths) — but also […] The post How to Create SEO Reports for Clients (+ FREE TEMPLATE!) appeared first on contentfac.com.| contentfac.com
Go beyond the standard non-personalized introductions and get to the meat of a pitch. Anyone using a template or who has gone in search of the perfect guest post pitch template will recognize many of these phrases. Editors have much higher expectations of potential guest posts, and they want to see your personality, flair, and interest […] The post 7 Over-Used Guest Post Pitch Phrases that Make Editors Cringe (And What to Do Instead) appeared first on contentfac.com.| contentfac.com
An excerpt from Online PR 101: A Complete Guide to Marketing Your Business Online The post How to Pitch Reporters Like a Digital PR Pro appeared first on contentfac.com.| contentfac.com
At any given time, the writers at TCF are juggling a dozen or more clients with content ranging from healthcare to internet security to personal lubricant (our jobs are the best, really). Our content gets funneled from about nine writers to a single editor that is charged with pumping through that content and pushing it […] The post How to Develop a Blog Content Calendar (And a Free Template To Get You Started) appeared first on contentfac.com.| contentfac.com
At TCF, we use HARO constantly. It’s one of our favorite tools because it’s basically a reporter’s Rolodex from the 90’s, except it doesn’t take up room on our desks, it’s always updated, and its reach is much further. Plus, it's free! In fact, we once used HARO to get 6 media placements in 30 days!You […] The post 7 Reasons Reporters Aren’t Using Your HARO Responses [18 Pro PR Tips!] appeared first on contentfac.com.| contentfac.com
Looking for the best keyword research tool? Google Spreadsheets are your best friend -- and we've got a template that'll get you started.| contentfac.com