The other day, I saw the question, “How to think strategically?” posed in APAC Marketers – an excellent Slack group I’m in run by my friend, Dave Fallarme. Members of APAC Marketers typically work at tech companies, so my answer is catered specifically to this type of person. However, I think it will also apply […]| Failing Forward
I have a new heuristic for whether founders will make it:“How much time do you have to fail?” x “How fast are you at learning?” Concise version: Runway x learning speed But what about…? Before I go into it, I genuinely think all other heuristics/factors don’t matter. It doesn’t matter if their idea is bad, […]| Failing Forward
If you’re stressing on how to price your software product on day 1, here are some principles you can use to make the whole exercise less stressful. Before I share the principles with you, I’ll assume you’ve done some competitor research and have some idea on how to price. And that your primary difficulty is […]| Failing Forward
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Here’s my personal checklist for coming up with business names (in no particular order): ☑ Is the .com available? ☑ Does it sound how it looks on paper without any confusing “ph” or “gh” or “qu” combos? ☑ Is the way to pronounce it obvious? Or does it have the problem of Zapier and Tuple? […] The post Business names checklist appeared first on Failing Forward.| Failing Forward
Decades ago, my family visited my granduncle in Perth. To keep the children busy, my granduncle put on a tape of Into The Woods for us to watch, while the adults talked. My childish mind was blown by the clever word play and subversion of popular fairy tales. That day, Into The Woods became, and […] The post Into The Woods is the best musical appeared first on Failing Forward.| Failing Forward
I don’t yet know if this is true, but it’s something I’ve been thinking about and feeling recently. These are some of my early thoughts on the changing nature of social media… TikTok changed everything. Instagram, Facebook and Twitter used to be social media platforms. They’re social media platforms now. In the past Platforms used […] The post Social media isn’t social anymore. appeared first on Failing Forward.| Failing Forward
In 2023, Hari Shanker wrote a post on Make WordPress requesting feedback about improving the Five for the Future contributor journey. I wrote a detailed comment sharing my thoughts. I can’t remember if I also had additional discussions on the Make WordPress Slack. Maybe? I then met Hari in person for the first time at […] The post The oxygen mask approach to open source appeared first on Failing Forward.| Failing Forward
Most people start companies because they are idealistic and want to turn their ideal business into reality. Unfortunately, in order to make their ideal business come true, they have to gain mastery over their ideals and learn to be pragmatic. The master of your ideals The first time founder is full of ideals. “I want […] The post From idealist to pragmatist: The founder’s biggest hurdle appeared first on Failing Forward.| Failing Forward
When I fuck up… Someone with a fixed mindset and low agency will judge me based on this failure and assume that’s all I’m capable of. Someone with a growth mindset and high agency will tell me how they think I should improve (or not even tell me), and assume I’ll go fix it. This […] The post Growth mindset, high agency appeared first on Failing Forward.| Failing Forward
Earlier today, Alex Standiford was looking for a plugin that sent email newsletters through WordPress. He couldn’t remember the name of the plugin or the person who built it, but he remembered “something about pizza”. The day before, my brother-in-law told his kids, “say good bye to aunty pizza!” When I’m a guest on podcasts, […] The post Brand yourself appeared first on Failing Forward.| Failing Forward