The first speed tests for Macs equipped with Apple’s newly-introduced M5 processors are beginning to appear. As expected, these tell...| Apple Must
Apple and Formula 1 will bring all F1 races exclusively to Apple TV in the United States beginning next year.| Apple Must
“Are you a traitor, or a faithful?” Thankfully US Apple TV users will no longer need to switch channels to hear Alan Cumming utter his forever defining catchphrase as Apple and NBCUniversal introduce the combined Apple TV and Peacock Bundle in the US.| Apple Must
“We are thrilled to be working with WSL Football and to help every player, coach, analyst and official elevate their game with Apple,” said Apple| Apple Must
Apple needs a story teller somewhere on its bench capable of crafting an inspirational vision to rally what remains of its AI team.| Apple Must
Apple’s latest plans for smart homes will begin arriving in your homes in 2026 and while designed in Cupertino will be made in Vietnam, Bloomberg tells us.| Apple Must
The base iPhone 17 exceeded launch expectations with upgraded storage at unchanged pricing, while the redesigned iPhone 17 Pro and Pro Max continue to attract consumers globally.| Apple Must
India’s Tata Group has acquired Chinese iPhone supplier Justech’s India unit in a $100 million deal that expands the conglomerate’s place in Apple’s supply chain.| Apple Must
We all now expect Apple to introduce new 14” MacBook Pro and iPad Pros powered by M5 processors this week| Apple Must
Have you decided yet? Because if you’ve not made a decision yet then it really is time for you to figure out which way you’re going to go when Microsoft flips the Windows 10 support switch on October 14. Will you spend the cash it takes to move to Windows 11, or do you think the software licensing and hardware costs would be better spent on a migration to the Mac?| Apple Must
Despite political tension, tariffs, and everything else that seems so seriously bad in the world, Apple seems to have secured a huge win in China, where preorders for the iPhone 17 have set new records. Sales are currently eclipsing previous models, analysts claim.| Apple Must
Apple has a hit on its hands with this year’s iPhones, and recent research published by Amdocs may help explain why – in brief, people are ready to upgrade and many are more willing than ever to switch. While the latter cuts both ways, this bodes well too for next year’s iPhone Fold.| Apple Must
No longer available in Surveillance Britain| Apple Must
Tata Group is about to make iPhones in India for international markets| Apple Must
Local reports claim Apple in India is already generating millions at its stores.| Apple Must
Apple’s manufacturing investments in India are translating into significant additional investments elsewhere across India’s manufacturing economy and wider transport ecosystem.| Apple Must
When a man who has done everything takes a new job, you’d better take notice what he plans to do…| Apple Must
Tim Cook, Laurene Powell Jobs and Jony Ive join Kara Swisher to talk Steve Jobs| Apple Must
This is surprising. Possibly exciting. And certainly a new era.| Apple Must
Apple is about to deliver on years of speculation with a big leap into AI-driven digital health provision. That’s the claim.| Apple Must
Apple VP Eddy Cue told the US courts that Apple is “actively looking” at putting AI search tools inside Safari, even as he confirmed that Safari searches declined in April.| Apple Must
The analysts at IDC tell us India’s smartphone market saw 70 million smartphones shipped in the first half of the year, particularly in the second quarter which saw 7.7% growth year on year.| Apple Must
MP’s Mountain Pass site in California| Apple Must
Media and analysts arrive at Apple’s iPhone event| Apple Must
It may not be about the iPhone but be in no doubt that there will be plenty of interest groups that would just love to know more about TSMC’s forthcoming 2nm processor technology.| Apple Must
Experimental street dancer Jin Lee Baobei, wearing the new Pride Edition Sport Loop band for Apple Watch, shot on iPhone 13 Pro by Collier Schorr. “Pride is an essence that affirms: however you decide to change, grow, and show up is enough,” Baobei says.| Apple Must
It doesn’t really matter that someone has leaked info concerning Apple’s Mac release plans into 2026, as it’s not those plans that matter -it’s the company’s commitment and achievement in meeting its processor design road map that is really important.| Apple Must
Five years ago, this week Apple announced plans to transition the Mac to Apple Silicon. In November 2020, the first Apple Silicon Macs finally appeared, unleashing performance gains that transformed the platform. The company made the shift because, following a rose-tinted beginning in 2006, it had become frustrated with Intel’s approach to chip design.| Apple Must
The latest PC Market data is beginning to ship, and the information once again confirms the extent of Apple’s huge Apple Silicon Mac turnaround with the Mac experiencing the strongest year-on-year growth in global PC shipments in Q2 2025.| Apple Must
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Crowds came to the opening| Apple Must
In 2022, Tim Cook, Laurene Powell Jobs and Jony Ive joined Kara Swisher to talk about Steve Jobs| Apple Must
Hardware is Apple’s moat, and while it’s easy to forget it, those billions of Apple devices will be hard to replace on any metric, including manufacturing. That means that when it comes to personal devices Apple has water around its castle, which means it has time to get things right on AI.| Apple Must
Has Apple really run out of surprises? Image c/o: Jacinta Iluch Valero/Flickr| Apple Must
There’s probably a law somewhere that describes the speed at which complex manufacturing systems can be reconfigured and repositioned.| Apple Must
Europe will from June demand smartphones and tablets ship with a new labelling system to show battery life and repairability. On first glance, these rules seem good, but on the second look they once again seem to have been designed by a bunch of people who have an axe to grind against US tech. Perhaps it was developed by former Nokia staffers? I don’t know.| Apple Must
Apple now runs the world’s most extensive network of AI| Apple Must
In order to sort Siri out, Apple’s CEO Tim Cook has parachuted in a crack team led by Vision Pro creator, Mike Rockwell, who takes the place of AI head, John Giannandrea in the task. Cook has apparently lost confidence in Giannandrea to execute on product development, a Bloomberg report explains. Vision Pro hardware engineer Paul Meade will be succeeding Rockwell as the head of Apple’s spatial computing efforts, reporting to software engineering chief, Craig Federighi.| Apple Must
Apple is about to put artificial intelligence inside Vision Pro devices, and while the significance of this may not be immediately obvious it will transform these things when it does.| Apple Must
The kind of human-computer brain interface imagined by original Macintosh inventor, Jef Raskin just took a big step toward reality thanks to a company called Synchron, a brain implant, the simplicity of vision OS and an Apple Vision Pro.| Apple Must
The growing number of Apple Pay supporting outlets won’t even fit the page| Apple Must
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Have I told you not to underestimate the importance of Apple’s business in India? I have – and have been doing so for years. Now at least one iPhone is being developed there, devices made there are being exported at an ever increasing rate, and the Apple iPhone is gobbling up more of India’s growing smartphone market. Three stories that are big in themselves but put them together and the difference to Apple’s long term business will be profound.| Apple Must
iPhone 16 range goes on sale at Apple Mumbai – were these made in India?| Apple Must
Apple may be preparing to blow everybody’s mind with a next edition Vision Pro device that will put artificial intelligence on your head, making your entire reality an actionable space.| Apple Must
iPhone manufacturing is about to begin, with tens of thousands of newly recruited employees arriving for work at Foxconn’s factories in China. Meanwhile, the company is allegedly getting involved in yet another huge industrial investment in India.| Apple Must
Tap to Pay for retailers large and small| Apple Must
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India is buoyant with ideas: Muralist and illustrator Sadhna Prasad is using Procreate and Procreate Dreams on iPad Pro to create a large-scale mural called I’ll Be Back (போயிடு வரேன்).| Apple Must
Apple is preparing to manufacture iPads and Pro model iPhones in India for the first time as it continues to increase its manufacturing capacity there.| Apple Must
Local reports claim Apple in India is already generating millions at its stores.| Apple Must
We don’t know when all the features will ship and there will inevitably be challenges ahead for GenAI, but analysts of all stripes appear to be going nuts over Apple Intelligence. Loop Capital, BofA, Wedbush, and other analysts raising their price target on the stock – but this biggest hike comes from Morgan Stanley, which has raised Apple to the top stock pick.| Apple Must
Crowds came to the opening of Apple’s first retail store in India| Apple Must