If you work in product, operations, or revenue at a streaming platform, you’re probably already tracking fill rates, CPMs, and demand quality. But the biggest revenue losses often happen elsewhere, quietly, invisibly, and without triggering a single alert. A growing body of technical guidance, operational reports, and publisher best practices reveal much quieter threats to … The post Where Ad Dollars Quietly Break: Beyond the Obvious in Streaming Monetization first appeared on Streaming L...| Streaming Learning Center
I recently interviewed David Ronca, who you probably know from his work at Meta and Netflix, but who’s now running his own company, RoncaTech. We discussed the upcoming release of VCAT (Video Codec Acid Test), a tool that benchmarks video playback performance on Android devices. By way of background, I reviewed an earlier version of … The post David Ronca Unveils VCAT: An Open Benchmarking Tool for Android Playback first appeared on Streaming Learning Center.| Streaming Learning Center
More than 80 media executives met in New York last week under the IAB Tech Lab banner to address unauthorized AI content scraping, which enables AI companies to harvest publisher content for model training without compensation. While Google and Meta participated, the AI companies most implicated, OpenAI, Anthropic, and Perplexity, declined to attend. The industry’s … The post AI Scraping and Publisher Revenue: The Great Content Robbery first appeared on Streaming Learning Center.| Streaming Learning Center
I just launched Streaming Monetization 101, a 50+ lesson, roughly seven-hour course created in partn| Streaming Learning Center
More than 80 media executives met in New York last week under the IAB Tech Lab banner to address una| Streaming Learning Center
Three years ago, Netflix asked a deceptively simple question: What would it take to stream live even| Streaming Learning Center
I just launched Streaming Monetization 101, a 50+ lesson, roughly seven-hour course created in partn| Streaming Learning Center
On July 3, I spoke with Hari Kalva and Velibor Adzic from Florida Atlantic University about Feature Coding for Machines (FCM), a new MPEG standard being developed for machine-to-machine video applications. You can watch the full interview on YouTube and it’s embedded below. This blog presents that conversation in a lecture-style format. It follows the …| Streaming Learning Center
AI video compression standards have moved from the research lab to the standards committee. This pos| Streaming Learning Center
Dan Rayburn recently published the video and slides from my NAB Streaming Summit session, where I walked through real-world techniques to optimize x264 and x265 for quality and efficiency. No AI, no codecs from 2030, just practical optimizations that work today. If You’re Still Encoding with x364 and x265EVC—Good You don’t need to jump to …| Streaming Learning Center
As third-party cookies fade into digital history, first-party data has risen to the top of every mar| Streaming Learning Center
I recently tested the Deep Render AI codec and issued a report, which you can read here. The bottom line was that in the tested low-latency use case, the Deep Render AI codec substantially outperformed SVT-AV1 quality-wise and was only slightly behind VVenC. While the codec lacks features like bitrate control that are necessary for most …| Streaming Learning Center
Streaming Media recently published my article on VVC and AV1, Software Decoding and the Future of Mo| Streaming Learning Center
Recently, I reviewed the Deep Render AI codec and noticed a substantial disconnect between subjectiv| Streaming Learning Center
While many AI-based codecs are still making their first appearance in white papers, often with tortu| Streaming Learning Center
If you’re optimizing x265 for speed, enabling Wavefront Parallel Processing (WPP) looks like a no-br| Streaming Learning Center
Google just kicked the can down the road—again—on killing third-party cookies in Chrome. While much| Streaming Learning Center
I've been involved in a seemingly never-ending debate that started with the dubious (to me) concept| Streaming Learning Center
If you edit using the Adobe Creative Suite, you've doubtless heard about the updates released just p| Streaming Learning Center
One of the more intriguing questions surrounding Brazil’s TV 3.0 broadcast upgrade is whether it wil| Streaming Learning Center
On March 11, 2025, I (Jan Ozer) from the Streaming Learning Center interviewed Yoann Hinard, COO of| Streaming Learning Center
For years, we've heard about the allure of HEVC, AV1, and even VVC, all new video codecs promising b| Streaming Learning Center
It started with a simple observation: Fox plans to upscale a 1080p HDR feed to 4K for the Super Bowl| Streaming Learning Center
I'm running some 1-pass vs. 2-pass comparison testing with x265. Unlike with x264 (see tests here),| Streaming Learning Center
Here are the free| Streaming Learning Center
Most people reading this post want new codecs to succeed as soon as possible, and I do as well. But| Streaming Learning Center
I'm updating my book, Video Encoding by the Numbers, which means lots of research into what other en| Streaming Learning Center
Announcing session 2 of Streaming Summer Bootcamp: Learn to Produce H.264 Video. Thu, Jul 11, 2024,| Streaming Learning Center
Creating batch files with variables is one of the more efficient ways to run FFmpeg. However, most p| Streaming Learning Center
I'm thrilled to introduce my newest course on LCEVC video enhancement! It’s designed to introduce ne| Streaming Learning Center
I just posted a new lesson to the Streaming Media 101 course on AI in encoding, production, and cust| Streaming Learning Center