Big news in the world of email deliverability! Yahoo announced a significant change to the routing of AT&T’s mail. Beginning this week, the MX records for AT&T domains will point directly to Yahoo. While Yahoo has been managing much of the email hosting for AT&T for some time, AT&T maintained its own filters at the […] The post Mail Routing Changes Announced for AT&T appeared first on EmailKarma.net.| EmailKarma.net
Understanding DKIM FBL (Feedback) Configuration | EmailKarma.net| EmailKarma.net
Sharing Email Marketing Knowledge and News with the Digital Marketing Community.| emailkarma.net
Staying ahead of security updates is critical in email marketing. With Yahoo and Google rolling out authentication changes in early 2024, Microsoft Outlook is now following suit to enhance user protection and email ecosystem integrity. If you send more than 5,000 emails per day, these updates will directly impact you. Here’s what you need to know and how to stay compliant.| EmailKarma.net
Master DMARC alignment with strict vs. relaxed modes for SPF/DKIM. Enhance email security and deliverability effectively.| EmailKarma.net
Hudson’s Bay Company settles CASL violations with a $120K payment and compliance updates to improve email marketing practices.| EmailKarma.net
Learn how participants in the Microsoft Spam Fighters Program help reduce junk mail and improve spam email classification.| EmailKarma.net
Learn why domain age, warming strategies, and IP reputation are crucial for email deliverability. Avoid pitfalls of fresh/cousin domains, and spam triggers.| EmailKarma.net
I was thrilled to finally join Guy Hanson and Danielle Gallant on Email After Hours! I don’t know why it took so looooong to be a guest, but like a fine wine, good things are worth the wait. We took a deep dive into a topic that’s central to every email marketer—anti-best practices. If you’ve […] Source| EmailKarma.net
Today, the day after Canadian Thanksgiving, marks 24 years working in Email Marketing (with October 9th being the official start date). From time to time I get asked “How did you get here?” and it’s been a ride that is for sure. Graduating in 2000, getting my first job, getting fired from my first job, […] Source| EmailKarma.net
Orange has rolled out new requirements for email senders, with a strong emphasis on improving deliverability and security. These changes mean that both small and large senders need to ensure their emails meet these updated standards or risk deliverability issues. Key Updates for Email Senders: These updates align with broader email security and anti-spam efforts. […]| EmailKarma.net