I’ve often been asked what our media team at Cooke Media Group does when it consults with major non-profit, church, and ministry clients. I realized that most people really don’t understand how outside consultants can make a difference in helping an organization get to the next level. But the truth is, in the secular arena, …| Phil Cooke
I was driving around Franklin, TN a few months ago, and saw a building with the sign “World Christian Broadcasting.” Since I’m fascinated with all things Christian media, I decided to check them out. Come to find out, World Christian Broadcasting is a media ministry that focuses on short wave radio broadcasting. Most of us …| Phil Cooke
When it comes to live production or editing, few things separate amateurs from pros faster than how they handle cuts and dissolves. In the world of church media—especially livestreams and broadcast television—the difference between a smooth, intentional edit and a jarring, random transition can determine whether your audience stays engaged or tunes out. Let’s start …| Phil Cooke
If you’ve ever spent much time in art museums, you know that much of the greatest Christian art of the past was anything BUT “family friendly.” Caravaggio’s David with the Head of Goliath, for instance. Powerful painting, raw, and violent. It’s the gripping moment David holds up the head of Goliath – his severed neck …| Phil Cooke
The media landscape is shifting faster than most churches, ministries, and Christian communicators realize. What once took decades to change now evolves in months, sometimes even weeks. The digital revolution didn’t just disrupt distribution—it rewired attention. Algorithms now shape worldviews. Audiences no longer gather around networks; they gather around narratives. And if we’re not present …| Phil Cooke
Do you struggle with reading the Bible? Perhaps you don’t understand it, or it frustrates you, or you simply never seem to have the time for it. If so, I’d like to share something that could completely transform your understanding of Scripture. When I received my PhD in theology years ago, I learned what I …| Phil Cooke
In the wake of Charlie Kirk’s assassination, I’ve been reviewing a significant number of the videos of Charlie engaging college students across the country. If you’ve seen them, then you know a staggering number of those students hold strong opinions that ideas contrary to their own constitute “hate.” The message you walk away with after …| Phil Cooke
Despite what you think, you don’t need an ace video editor. You need an ace video editor that fits into your team’s culture. The importance of the right cultural fit cannot be overstated. You’ve heard the phrase “culture is more important than vision.” Believe it. I know great organizations with a compelling vision, but their …| Phil Cooke
Insider tips from top filmmakers! Phil Cooke reveals the must-have gear and tools every filmmaker needs for successful on-location shoots.| Phil Cooke
Phil Cooke helps Christian leaders share their message through media, branding and creative communication strategies. Find podcast, books, blogs, masterclasses and more leadership resources.| Phil Cooke
Facebook X.com LinkedIn Numerous churches are poorly led, have pastors who have committed moral failures, or otherwise need to be accountable. On the other hand, there are wonderful churches that are doing fantastic work, but are still being harassed by online trolls. I’ve consulted with hundreds of churches over the years, and sadly, online trolls …| Phil Cooke
Facebook Twitter LinkedIn One persistent criticism we’ve seen recently that’s related to a number of sexual abuse cases at churches is the idea that a big part of the problem is with “megachurches.” It’s true that many of the recent reports of moral failure or abuse have been in large churches, but does the size …| Phil Cooke
Facebook Twitter LinkedIn They must first be tested; and then if there is nothing against them, let them serve as deacons. 1 Timothy 3:10 In the days of the early church, growth wasn’t easy. Keep in mind Christianity was still outlawed, and in parts of the Roman empire, Christian gatherings were limited or forced underground. …| Phil Cooke