Walmart limits beauty sales to brand owners and authorized sellers
Retail giant restricts third-party sellers in beauty categories, requiring enhanced documentation for continued marketplace access.| PPC Land
Retail giant restricts third-party sellers in beauty categories, requiring enhanced documentation for continued marketplace access.| PPC Land
Microsoft integrates AI capabilities into search platform to streamline information discovery.| PPC Land
Microsoft Advertising this week announced the general availability of Copilot within the Microsoft Advertising Platform.| PPC Land
Microsoft's advertising business reaches milestone annual revenue as new AI-powered formats drive growth in Bing and Edge.| PPC Land
Microsoft unveils advancements in AI-driven advertising and user engagement, transforming digital interactions.| PPC Land
Microsoft whitepaper reveals 53% higher purchase rates as conversational search reshapes marketing.| PPC Land
Platform shifts focus to category-specific charts as viewing patterns change significantly since 2015 launch.| PPC Land
Zero-click searches reducing publisher traffic as AI and search summaries keep users on platforms rather than directing them to original sources.| PPC Land
Google's refresh aims to better reflect global publisher partnerships while maintaining privacy standards.| PPC Land
How publishers must adapt to the major AdSense privacy control change.| PPC Land
Learn how Google's advertising products are helping publishers comply with new privacy laws in 5 US states, including updates to Restricted Data Processing.| PPC Land
Google updates AdSense privacy controls with country-specific consent message options for European publishers.| PPC Land
Platform enables enhanced measurement of structured discussion forum content appearing in search results through dedicated analytics.| PPC Land
ACCC report shows Google's 94% market share persists as generative AI integration brings uncertain impacts on search quality.| PPC Land
Australia's competition regulator delivers final assessment calling for new digital competition regime after five-year investigation.| PPC Land
French retailers join forces for buying power and retail media, threatening competitor Criteo's business.| PPC Land
Australian survey reveals widespread deceptive tactics in online retail marketplaces affecting over 3,000 consumers.| PPC Land
An in-depth examination of privacy challenges posed by large language models and effective mitigation strategies for data protection compliance.| PPC Land
CEO reveals 30% AI code generation milestone while unveiling autonomous agent infrastructure that replaces conventional web interactions through interconnected AI workflows.| PPC Land
Perplexity AI founder outlines vision where AI agents, not humans, become the target audience for digital advertising.| PPC Land
YouTube strengthens monetization policies with enhanced identification of mass-produced and repetitious content starting July 15.| PPC Land
Industry research identifies implementation challenges and costs that could derail autonomous system deployments across marketing and enterprise sectors.| PPC Land
Nielsen extends advertising intelligence capabilities to connected TV platforms including Amazon Prime Video, Netflix, and YouTube.| PPC Land
Pinterest launches Performance+ suite with AI-driven targeting, creative enhancement, and promotional tools for advertisers.| PPC Land
New data shows combined home and search feed placements drive increased brand awareness and user engagement on Pinterest.| PPC Land
New certification program targets conversion-focused advertisers seeking measurable results.| PPC Land
The visual discovery platform broadens its advertising reach through two major programmatic partners in strategic move.| PPC Land
New partnership brings brand safety, suitability, viewability, and invalid traffic measurement to Pinterest advertising.| PPC Land
Pinterest unveils automated collage creation and upgraded trend analysis featuring shopping insights ahead of Cannes Lions.| PPC Land
Microsoft announces substantial workforce reduction affecting less than 4% of global staff.| PPC Land
Google today announced a new ad format called "Ad Intents," designed to integrate ads into existing website content and boost revenue potential for publishers using Auto ads.| PPC Land
Google introduced display ads to ad intents May 21, giving publishers new monetization options alongside search results.| PPC Land
Google announces new AdSense features including collapsible anchor ads and vignette frequency controls for holiday season revenue.| PPC Land
Google has updated its Auto optimize feature to give publishers greater control over optimization experiments at the site level, addressing user feedback.| PPC Land
Google launches unfilled slot optimization with contextual suggestions and 30-day rollout starting July 3, 2025.| PPC Land
AI-powered search transforms traditional keyword strategies as Microsoft reports doubled engagement rates and 53% increase in purchases through conversational interfaces.| PPC Land
Industry experts identify information architecture as the determining factor between magical AI experiences and disappointing implementations.| PPC Land
AdSense implements Universal Opt-Out Mechanism provisions across Connecticut, Montana, Nebraska, New Hampshire, Texas, Minnesota, New Jersey and Maryland.| PPC Land
Google launches tiered access system limiting advanced search advertising features based on publisher compliance records.| PPC Land
Performance measurement tools target attribution challenges as Connected TV budgets double.| PPC Land
Your go-to source for digital marketing news. Get the latest updates from Google, Meta, Amazon, and The Trade Desk. Stay informed on ad tech innovations, programmatic trends, and policy changes.| PPC Land
New research reveals synergy between brand building and performance marketing on TikTok, challenging traditional strategies.| PPC Land
Court excludes Stanford professor's expert testimony on deepfakes after discovering fake citations created by GPT-4 AI tool.| PPC Land
Latest data shows significant growth of digital platforms in US market, with news and media companies leading adoption rates.| PPC Land
