Resources | Deason Coaching
Check out the blog for tips on growing your business. Coaching for freelancers and founders. Sign more clients and build the business you've always wanted.| Deason Coaching
Check out the blog for tips on growing your business. Coaching for freelancers and founders. Sign more clients and build the business you've always wanted.| Deason Coaching
Founder coaching that helps ambitious entrepreneurs scale faster, lead effectively, and build a business they love. Accredited coach. 15+ years' experience. MBA.| Deason Coaching
Your business is thriving. Clients are coming in. Your workload is growing and everything you’ve worked for is paying off.It’s an incredible feeling.But what isn’t incredible is realising you can’t do it all by yourself anymore. There’s only so much time in the day and as your business grows, the demands on your time can overwhelm you.When this happens, many solopreneurs consider switching from freelance to an agency model because it allows them to: • Bring in other freelancers to...| Deason Coaching
Drowning in to-dos? You're not alone. Tell me if this sounds familiar: Your to-do list is overflowing. Ideas, admin, content, client...| ELD Coaching
Your ideal customer profile (ICP) sits at the core of your business. When it’s a good match for you and what you offer, things run a lot...| ELD Coaching
Want to skip ahead and get the template? Click here. What would happen if a client left tomorrow? If you lost your biggest client...| ELD Coaching
How 'Chris' Went from Billing $6k to $26k Monthly When Chris* started working with me in early 2024, he was already doing well, making...| ELD Coaching
Deason Executive Coaching. Contact me. Experienced coach, offering online and in-person coaching for founders, entrepreneurs, senior leaders and high-performers.| Deason Coaching
Deason Executive Coaching. Experienced coach, offering online and in-person coaching for freelancers, founders, senior leaders and high-performers.| Deason Coaching
You launched your business for freedom, flexibility and control, not to become the most overworked person you know. But for many of you reading right now, you probably feel chained to your business 24/7, unable to switch off.You might want to delegate more or take a step back, but letting go can feel like losing control.It’s exhausting, isn’t it?In this post, I want to challenge that belief while giving you clear, practical ways to help you reclaim your time without losing control of your...| Deason Coaching
You don’t have to work every hour of every day, hoping it will scale your business.Yes, hard work is important, but what’s even more crucial is making better decisions faster, and with more clarity. But doing that when you run a business is hard because not only are you too close to everything that’s going on, you don’t have the objectivity a person on the outside has.That’s where a business coach can really make a difference.The difference between a great coach and a bad oneA gre...| Deason Coaching
Want to skip straight to the calculator? 👉 Take me there! Why setting your freelance pricing is so hardIf you’ve ever found yourself second-guessing your prices or feeling uneasy about quoting a client, you’re definitely not alone. It’s a challenge I hear from my coaching clients all the time. Pricing is one of the biggest struggles freelancers face. It’s not just about numbers, it’s about confidence, positioning, and knowing what you’re worth. Here’s why pricing feels so...| Deason Coaching
Choosing the right niche is the dream. Clients find you without a problem, your work is fulfilling, your business thrives and everything...| ELD Coaching
You don’t need me to tell you how busy your days are as a freelancer. From finishing client work, doing admin and chasing invoices to...| ELD Coaching
Using the Ansoff Matrix to Make Your Choice So, you’ve made it . You’re a successful freelancer with a steady stream of clients. You’ve...| ELD Coaching
Have you ever really sat down and defined what your ideal freelance life looks like? Not just daydreaming about it, but truly detailing...| ELD Coaching
As a freelancer or founder, you’ve likely asked yourself: "Am I charging enough?" For many, the answer is a resounding "no." The truth is, nine out of ten freelancers and founders I talk to are undercharging for their services. This isn’t just about undervaluing your work. It's a mindset that could be holding you back from achieving your financial goals.Understanding the Scarcity MindsetThe scarcity mindset is a common issue among freelancers and founders. It’s the belief that there’s...| Deason Exec Coaching
"Should I pick a niche?" It’s one of the most common questions freelancers and founders ask. Discomfort around this decision is natural....| Deason Exec Coaching
For freelancers aiming to hit six-figure incomes, having clients on retainer can be a game-changer. Retained clients obviously reduce the time you spend on lead generation. They also improve your efficiency, and make your income way more predictable. In this post, I’ll share 10 tips to help you sign more clients on retainer. These are proven approaches that have helped my clients secure thousands in monthly retainers.Each of these tips is about highlighting the value of a retainer, or remov...| Deason Exec Coaching
