The Secret Weapon of Great Brands with Laura Ries
Laura Ries reveals how brands win by focusing, picking a strategic enemy, and creating bold positioning on Duct Tape Marketing.| Duct Tape Marketing
The Brain Science Behind Successful Marketing written by John Jantsch read more at Duct Tape Marketing Catch the Full Episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Michael Aaron Flicker, founder and CEO of ZenoSci Ventures and co-founder (with Richard Shotton) of the Consumer Behavior Lab. Michael shares insights from their new book, “Hacking the Human Mind: The Behavioral Science Secrets Behind 17 of […]| Duct Tape Marketing
Adapting Agencies for the AI Era written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Brent Weaver, CEO of E2M Solutions—the leading provider of white label WordPress, SEO, content, and AI solutions for agencies. Brent shares his view from the front lines of agency evolution as AI, automation, and changing client expectations […]| Duct Tape Marketing
Why Inner Excellence Creates Outer Success written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Jim Murphy, high-performance coach, speaker, and creator of the Inner Excellence Methodology. Jim has coached world-class athletes, Olympians, and business leaders, helping them master the inner game that leads to breakthrough results. He shares the story behind […]| Duct Tape Marketing
Marketing in the Era of Uber Trends written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Michael Tchong, innovation expert, futurist, and founder of Uber Trends. Named “America’s most influential trend spotter” by Daily Telegraph, Michael has helped brands like Apple, Amex, and Mercedes-Benz anticipate seismic shifts in technology and consumer behavior. Michael […]| Duct Tape Marketing
Why Peer Groups Accelerate Success written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Victoria Downing, president of Remodelers Advantage—the leading peer group and business improvement resource for remodeling company owners. With over three decades of experience, Victoria explains how peer groups, professional training, and a focus on both profit and […]| Duct Tape Marketing
How to Own Your Small Business Marketing with Sara Nay written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this second episode of a special series on her new book “Unchained,” Sara Nay returns to the Duct Tape Marketing Podcast to join John Jantsch in breaking down the shift from traditional agency dependency to a practical, strategy-first, AI-enabled in-house marketing model. Sara explains why the agency model […]| Duct Tape Marketing
Why Branding Begins With Your Team Culture written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, guest host Sara Nay talks with Rhea (“Ray”) Allen, president and CEO of Pepper Shock Media and host of the Marketing Expedition Podcast. Rhea shares her expertise on how small businesses can intentionally connect their internal culture and external brand, […]| Duct Tape Marketing
Should You Hire a Fractional CMO? Here’s Who It’s For (and Who It’s Not For) written by John Jantsch read more at Duct Tape Marketing After working with thousands of business owners over the last three decades, I can tell you one thing with certainty: the marketing leader you hire, or don’t hire, can make or break your growth. TL;DR A Fractional CMO can be a game-changer for businesses with clear growth objectives, leadership buy-in, and a team ready to […]| Duct Tape Marketing
Laura Ries reveals how brands win by focusing, picking a strategic enemy, and creating bold positioning on Duct Tape Marketing.| Duct Tape Marketing
Empowering Small Business with AI & Strategy written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Sara Nay, CEO of Duct Tape Marketing and author of “Unchained.” Drawing on over 15 years of experience in every agency role—from intern to CEO—Sara explains why the traditional marketing agency model is broken for both clients […]| Duct Tape Marketing
Talia Wolf shares how emotional targeting and customer-centric marketing can dramatically boost conversions on Duct Tape Marketing.| Duct Tape Marketing
Learn how bestselling author Alex Goldfayn helps B2B sales teams grow 15–30% annually with simple, proactive habits. Discover insights from his book Outgrow on building a sales culture that takes market share—even in a tough economy.| Duct Tape Marketing
Andy Crestodina shares how AI, analytics, and human creativity are transforming content, SEO, and digital marketing on Duct Tape Marketing.| Duct Tape Marketing
Are you making these common marketing mistakes? Learn what to stop, why it matters, and how to grow your brand with smarter, AI-ready marketing.| Duct Tape Marketing
Discover how AI is reshaping PR and SEO with Jon Mest of JustReachOut.io. Learn practical strategies for authentic outreach and getting found in answer engines.| Duct Tape Marketing
Veteran marketer Paul Chaney joins the Duct Tape Marketing Podcast to explore ethical AI adoption, shadow AI risks, and how strategy must guide tech use.| Duct Tape Marketing
Marketing is broken. Install a StrategyFirst™ system to take control of marketing and drive real growth. Learn how to own your marketing—or deliver it to clients.| Duct Tape Marketing
Experienced marketer? Growth oriented business owners? Our survey shows why the fractional CMO model is booming. Learn how to leverage your skills for flexible, high-impact work.| Duct Tape Marketing
