For mid-sized businesses, growth is a constant pursuit, and every dollar spent on marketing... The post Maximizing ROI: A Mid-Sized Business’s Guide to Partner Marketing Success first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Discover how to select the right PRM software to manage, enable, and grow your tech partner ecosystem with AI, automation, and analytics.| The channel and sales enablement blog
Partner onboarding has always been a high-stakes process. For organizations running channel programs, every... The post The Role of Gen AI in Automating Partner Onboarding with Salesforce PRM first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Channel managers play one of the most demanding roles in the partner ecosystem. They’re responsible for onboarding, training, enabling, motivating, and supporting hundreds—sometimes thousands—of partners. They need to balance partner requests, sales targets, and executive reporting, all while trying to maintain strong relationships. The sheer scope of responsibilities often leaves channel managers stretched thin, with| The channel and sales enablement blog
Partner ecosystems are becoming increasingly vital for revenue growth. To manage these ecosystems, organizations... The post 10 Signs You’re Stuck with Legacy PRM — and How to Break Free with Modern Partner Relationship Management first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Managing channel marketing funds effectively has always been a challenge. From selecting the right... The post Supercharge Channel Demand Generation with the INFUSE and Mindmatrix’s Joint Solution first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Discover how channel leaders maximize ROI from Salesforce PRM with best practices in onboarding, engagement, deal management, analytics, and AI insights.| The channel and sales enablement blog
Revenue is no longer solely the responsibility of the sales team. In a world... The post What CROs Need from Alliance Leader: Alignment That Drives Pipeline first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Discover how Micro-Influencer Co-Selling empowers B2B companies to build credibility, expand networks, and fuel growth beyond partner channels.| The channel and sales enablement blog
Partner marketing has entered a new era—one where collaboration isn’t just encouraged, but essential.... The post Using AI to Co‑Predict and Co‑Design Joint Campaigns with Partners first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Channel partnerships are no longer limited to transactional relationships. With increasing competition and rising... The post The Future is Now: Redefining Next Gen Partner Portal and PRM first appeared on The channel and sales enablement blog.| The channel and sales enablement blog
Learn how to customize channel marketing campaigns by partner type, maturity, and goals. Use AI and smart segmentation to scale personalization and impact.| The channel and sales enablement blog
