Acuity® Insights is a proprietary system JGA developed to evaluate your donor base and streamline prospect management using Artificial Intelligence (AI) and machine learning. Acuity Insights can transform the way your organization thinks about prospective donors by getting gift officers in front of your best prospects sooner. Combined with JGA’s experienced analysis, Acuity helps focus your staff’s time and attention on the right prospects and allows you to develop a deeper understand...| JGA Counsel
Planned giving has become a crucial component for building long-term sustainability for your mission. A vibrant planned giving program provides your donors with opportunities to support your mission while also addressing their own financial and tax planning priorities. These options allow your donors to have an impact they probably never thought they could achieve.| JGA Counsel
It is time to use these tools to go beyond wealth ratings and fundraise “smarter.” When you make the shift to putting engagement first, it makes a massive difference for both your goals and the donor experience. The post Fundraise Smarter: Three Ways that Data Can Transform Your Donor Engagement appeared first on JGA Counsel.| JGA Counsel
In racing, that’s about fast cars. In fundraising, it’s about winning for the donor at high speed to meet your mission goals. There are four lessons from F1 strategy that directly apply to donor engagement.| JGA Counsel
In the world of philanthropy, we talk a lot about strategy—campaign goals, donor pipelines, gift pyramids, and the like. But when you peel back the layers, the truth becomes clear: people give to people, and people give to causes.| JGA Counsel
While donor acquisition is a critical piece in any fundraising office, it must be strategic and balanced—but never at the expense of your donors bursting with unrealized potential. Enter: Midlevel. The post Manage Your Middle—Increase Your ROI with a Strong Midlevel Fundraising Program appeared first on JGA Counsel.| JGA Counsel
In this landscape, nonprofits have one major advantage—their work centers on impact and fuels change, two things that people care deeply about. The post Cut Through the Noise: 3 Creative Ways Nonprofits Can Communicate Their Mission with Heart and Clarity appeared first on JGA Counsel.| JGA Counsel
Carrie has spent her career helping nonprofit organizations advance their missions through thoughtful, result-driven fundraising. The post Welcoming JGA’s New Consultant, Carrie Rickenberg appeared first on JGA Counsel.| JGA Counsel
As fundraisers, we often ask others to give their time, talent, and treasure to support causes that matter. But how often do we truly embrace those roles ourselves? The post Three Mistakes to Avoid with Your Fundraising Data appeared first on JGA Counsel.| JGA Counsel
As fundraisers, we often ask others to give their time, talent, and treasure to support causes that matter. But how often do we truly embrace those roles ourselves? The post Why Fundraisers Should Volunteer as Board Members and Be Donors appeared first on JGA Counsel.| JGA Counsel
Nonprofits should seek answers to key questions when planning large fundraising campaigns The post How Your Strategic Plan Can Elevate Your Messaging and Inspire Donors appeared first on JGA Counsel.| JGA Counsel
