Data Collection Methods - Research-Methodology
Data collection methods can be divided into two categories: secondary and primary methods of data collection. Secondary data is a type of data that has...| Research-Methodology
Data collection methods can be divided into two categories: secondary and primary methods of data collection. Secondary data is a type of data that has...| Research-Methodology
Qualitative data analysis can be conducted through the following three steps: Step 1: Developing and Applying Codes. Coding can be explained as categorization of data. A ‘code’ can| Research-Methodology
Marriott International Inc. Report contains the application of the major analytical strategic frameworks in business studies such as SWOT...| Research-Methodology
The evolution of online research methods has transformed multiple industries, including the dating scene. With digital tools and data-driven approaches becoming increasingly sophisticated, people now have access to precise, targeted ways of finding potential partners. For those interested in dating mature women, understanding how to effectively research and meet local milfs can make all the difference in navigating today’s online dating landscape. The Role of Research Methodology in Modern ...| Research-Methodology
In today’s socially conscious world, consumers increasingly associate their purchases with values. BYD’s commitment to environmental sustainability, ethical labour practices, and community engagement resonates with eco-conscious buyers, fostering trust and brand loyalty. This translates to positive word-of-mouth, enhanced brand image, and ultimately, increased sales. BYD received a range of accolades for its CSR efforts such as such as the Zayed Sustainability Prize, the UN Powering the F...| Research-Methodology
BYD McKinsey 7S model illustrates the ways in which seven elements of businesses can be aligned to increase effectiveness. According to the framework strategy, structure and systems represent hard elements, whereas shared values, skills, style and staff are soft elements. McKinsey 7S model stresses the presence of strong links between elements in a way that a change in one element causes changes in others. As it is illustrated in Figure 7 below, shared values are positioned at the core of BYD...| Research-Methodology
BYD value chain analysis is an analytical framework that assists in identifying business activities that can create value and competitive advantage to the business. Figure below illustrates the essence of BYD value chain analysis. BYD Primary Activities BYD Inbound logistics BYD inbound logistics is one of the key sources for value creation for the EV behemoth. BYD has more than 11,000 cooperative suppliers, 41% of which are located in Southern China, 34% in Eastern China, 9% in Northern Chin...| Research-Methodology
Porter’s Five Forces analytical framework developed by Michael Porter (1979)[1] represents five individual forces that shape an overall extent of competition in the industry. BYD Porter’s Five Forces are illustrated in figure below. Porter’s Five Forces Threat of new entrants in BYD Porter’s Five Forces Analysis Threat of new entrants into EV sector is low to moderate. The following are the main factors that determine the intensity of this threat. Massive capital investments Req...| Research-Methodology
BYD marketing communication mix consists of various channels to communicate the marketing message to the target customer segment. These channels are print and media advertising, sales promotions, events and experiences, public relations and direct marketing. BYD Print and Media Advertising Print and media advertising includes various traditional forms of paid communication used to promote a product, service, or brand through printed or broadcasted media channels. While BYD primarily focuses o...| Research-Methodology
BYD segmentation, targeting and positioning helps the electric automaker identify and reach their target audience effectively. These three components work together to develop a clear marketing strategy. BYD focuses on the following segmentation bases: 1. Geographic Segmentation. Urban vs. Rural. BYD prioritizes urban areas with higher EV adoption rates and developed charging infrastructure. They offer smaller, affordable EVs for city commutes. Developed vs. Developing Countries. In devel...| Research-Methodology
BYD marketing mix (BYD 7Ps of marketing) comprises elements of the marketing mix that consists of product, place, price, promotion, process, people and physical evidence for the one of the leading rechargeable battery manufacturers in the global arena. Product Element in BYD Marketing Mix (BYD 7Ps of Marketing) BYD Group engages in diversified market segments, such as smart phones, tablet computers, smart home devices, game hardware, drones, Internet of Things, robots, communication equipm...| Research-Methodology
BYD marketing strategy is constantly evolving as the EV market landscape changes. They are adapting to new customer demands, emerging technologies, and competition from established and new EV players. BYD marketing strategy is attempts to communicate the brand’s unique selling proposition (UPS) to the target customer segment. BYD’s USP isn’t just a single thing, but rather a powerful combination of several key factors that set it apart from other EV manufacturers. Here are some of the...| Research-Methodology
PESTEL is a strategic analytical tool and the acronym stands for political, economic, social, technological, environmental and legal factors. BYD PESTEL analysis involves the analysis of potential impact of these factors on the bottom line and long-term growth prospects of the electric automaker. Political Factors in BYD PESTEL Analysis Favourable government policies for EV and renewable energy In 2022, global EV sales soared by 68%, reaching a record 10.6 million units. This meteoric...| Research-Methodology
SWOT is an acronym for strengths, weaknesses, opportunities and threats related to organizations. The following table illustrates BYD SWOT analysis Strengths 1. Vertical integration and cost advantage 2. Market leadership at the global scale 3. Leadership in technological capabilities 4. Massive manufacturing scale Weaknesses 1. Brand image associated with the perception Chinese quality being low 2. Overdependence on domestic mar...| Research-Methodology
BYD Ansoff Matrix is a marketing planning model that helps the electric automaker to determine its product and market strategy. Ansoff Matrix illustrates four different strategy options available for businesses. These are market penetration, product development, market development and diversification. Ansoff Growth Matrix Within the scope of Ansoff Matrix, BYD uses all four growth strategies in an integrated manner: 1. Market penetration. Market penetration refers to selling existing produc...| Research-Methodology
BYD organizational culture integrates the following three key elements: 1. Meritocracy. BYD promotes a culture of meritocracy, where performance and results are rewarded. BYD’s culture strongly emphasizes performance and achieving concrete results. Promotions, bonuses, and other rewards are heavily tied to individual contributions and exceeding targets. Such an approach incentivizes employees to constantly strive for excellence, pushing themselves and the company forward. 2. Cos...| Research-Methodology
BYD organizational structure has the following characteristics: – Matrix Structure. BYD corporate structure is matrix, combining functional departments (e.g., R&D, Sales) with product-based divisions (e.g., Dynasty, Ocean, Commercial Vehicles). This fosters collaboration and flexibility while maintaining focus on specific product lines. The matrix structure enables quick decision-making and adjustments to market dynamics – Independent Brands. Recent moves towards independent oper...| Research-Methodology
Effective BYD leadership is one of the main factors behind the phenomenal growth of the electric automaker. In April 2022, Wang Chuanfu, founder, Chairman and President of BYD, was listed on The 50 Most Influential Business Leaders in China 2022 by Fortune. Described as “a mix of Thomas Edison and Jack Welch, the former General Electric chief” by Charlie Munger in 2008[1], Wang Chuanfu is a charismatic and passionate leader known for his long-term vision and relentless work ethic. T...| Research-Methodology
BYD business strategy consists of the following three pillars: 1. Cost leadership. Cost efficiency compared to its main competitor, Tesla is one of the key competitive advantages for BYD. Cost leadership has been a crucial component of BYD’s success, helping them establish themselves as a competitive contender in the EV market. BYD is able to maintain cost leadership business strategy in the global marketplace due to a number of factors such as lower cost of human resources in China, the ex...| Research-Methodology
Founded in 1995, BYD Company Limited is a leading technology company that has established itself as an industry leader in electronics, automotives, renewable energy, and rail transit. As a global leader with more than 30 industrial parks across 6 continents, BYD’s zero-emission solutions, focused on energy generation and storage, are expansive and widely applicable. The electric automaker sold 26,864 million units of cars in 2022 , generating operating revenue of RMB 424,061 million, an inc...| Research-Methodology
Nvidia Supporting Local Communities NVIDIA employees joined the company in contributing more than USD22 million and 16,500 volunteer hours to charitable causes in fiscal year 2022.[1] The company and its employees supported 5,700 nonprofits in 50+ countries around the world. Nearly 40% of employees participated in the Foundation’s Inspire 365 efforts during FY22, bringing the unique participation rate since the initiative’s start to 68%. Nvidia and Gender Equality and Minorities As of Jan...| Research-Methodology
Marriott Supporting Local Communities In 2022 alone, employees contributed over 1.6 million volunteer hours across the globe, focusing on environmental and social issues to positively impact their communities. The company aims to locally source 50% of produce by year-end 2025 Marriott Educating and Empowering Workers In 2022, 78% of all associates* completed career- or skillsrelated training. The largest hotel chain in the world has been listed as Fortune 100 Best Companies to Work For® G...| Research-Methodology
Key Components of Marriott ecosystem include the following. Marriott has a portfolio of over 8,000 hotels in 138 countries and territories. This...| Research-Methodology
Company reports, analysis and business research methods since 2011 by John Dudovskiy Save hours of business research by using a library of thoroughly written reports and articles. See Analytical Tools Learn Writing Dissertation Business reports on world’s top companies See All Reports Why Us? All you need for your business research Trusted source of knowledge, honed by years of experience, offering unparalleled depth in business reports, analysis, and research methods since 2011. Your journ...| Research-Methodology
It is worth noting that consumer buying behaviour is studied as a part of the marketing and its main objective it to learn the way how the individuals| Research-Methodology
