Discover how-to guides and expert tips on Google Analytics, Google Ads, GTM, and Looker Studio to improve your digital marketing and data strategies.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
I love Google Sheets. It has a clean interface, it’s easy to collaborate with people and it integrates with other Google products that I use every day (like Google Analytics and Looker Studio). It’s really easy to start using Google Sheets, but did you know…| Loves Data
Learn about AI traffic in GA4, how to build Exploration reports with regex, create a reusable reports, and add an AI channel group for top‑level reporting.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Here’s your guide to correctly tagging and tracking your marketing campaigns using UTMs in Google Analytics 4 (GA4). Proper campaign tracking in GA4 gives you a clear understanding of which channels, ads, and strategies drive real results. When combined with key events (which include conversions…| Loves Data
Have you been trying to setup Google Tag Gateway, but you're seeing a message saying "There was a problem during setup" and "No domains were found for your Cloudflare account. You must have at least one active domain in Cloudflare to set up Google tag…| Loves Data
Google Tag Manager (GTM) includes a number of built-in variables you can use to identify the pages people are viewing on your website.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
The Google Analytics 4 certification helps you stay up to date with the latest changes to Google Analytics – and proves your expertise. If you're wondering how to get certified in GA4 and pass the exam, this guide will walk you through everything you need…| Loves Data
What is Enhanced Measurement in Google Analytics 4? Enhanced Measurement is a powerful feature in Google Analytics 4 that automatically tracks a range of important actions users take on your website. By enabling Enhanced Measurement in GA4, you can gain deeper insights into how people…| Loves Data
Learn how to set up Google Tag Gateway with Cloudflare to serve tags from your own domain. Boost privacy, reduce data loss, and improve analytics accuracy.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
About The Google Tag Manager Course After taking this course, you will be confident using Google Tag Manager to implement Google Analytics tracking tags to measure your users. You will learn practical techniques, including how to test your tags and triggers when collecting data. This…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Google Tag Manager (GTM) is a powerful tool that simplifies how you manage and deploy marketing tags on your website. Whether you're tracking conversions, analyzing user behavior, or optimizing marketing campaigns, Google Tag Manager provides a streamlined solution. By using it, you can reduce the…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Learn how to track purchases and ecommerce events in GA4 from WooCommerce using Google Tag Manager. Step-by-step guide with plugin and container setup.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Understanding how to track user interactions on your website effectively is crucial for gaining insights and making data-driven decisions. Google Analytics 4 (GA4) offers various ways to capture these interactions through different types of events. Events in GA4 are pivotal in understanding what users are…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Use GA4’s lead generation reports to track leads, understand drop-offs, and improve conversions with recommended events and ready-made audiences.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Master GA4 with our Google Analytics 4 course. Learn tracking, reporting, and insights with hands-on lessons from industry experts. Start the GA4 course now!| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Conversions in Google Analytics 4 (GA4) are now called Key Events. You might be wondering – What are Key Events in Google Analytics? How are they different from conversions? How will the change to Key Events impact my metrics and reporting? And is there anything…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Understand the most important Google Analytics 4 (GA4) terminology. This is your Google Analytics 4 (GA4) quick reference guide and dictionary.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Diving into Google Analytics for the first time (or after a break) can be daunting. To help new users get started, Google offers a free demo account that anyone can access. This blog post will guide you through accessing and making the most of Google’s…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
With the introduction of Google Analytics 4 (GA4), the team at Google also introduced a new data model. This gives you more control and flexibility over the data you collect about your audience, their actions, and your website. More options and greater flexibility also mean…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Ecommerce tracking in Google Analytics 4 offers powerful insights into your online store’s performance. It provides detailed data about user interactions with your product pages, adding items to the cart, completing transactions, and more. With this valuable information, you can make informed decisions to optimize…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Learn how to explore GA4 reports, check essential settings, and start uncovering valuable insights. Perfect for beginners with GA4 already installed.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Learn how to create a Google Analytics 4 account, add a property, install GA4 using Google Tag Manager, and start collecting website data in this easy guide.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Learn practical skills and techniques in this Google Ads course. Create, manage, and optimize Google Ads campaigns. Boost skills today.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
How to solve ecommerce tracking issues in GA4 (Google Analytics 4) and Google Tag Manager Ecommerce tracking is a crucial aspect of understanding the performance of...| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Get Google Ads certified in 2025 with this complete guide. Learn the benefits, explore all certifications, and get expert tips to pass the exams.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Learn Google Analytics, Google Ads, Google Tag Manager, and Looker Studio to enhance your digital marketing and analytics skills.| Loves Data | Google Analytics, Google Ads, Google Tag Manager & More
Analyzing the latest marketing data is essential for crafting strategies that align with consumer expectations and industry trends. The year 2024 brought significant changes in digital marketing, shaped by evolving consumer behavior and advancements in technology. Understanding these trends provides valuable insights that can guide…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips