Discover how-to guides and expert tips on Google Analytics, Google Ads, GTM, and Looker Studio to improve your digital marketing and data strategies.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Server-side tagging gives you more control, better data accuracy, improved performance, and additional options to handle user privacy. In this guide, you'll learn how to set up Google Tag Manager (GTM) server-side tagging using Usercentrics' server-side tagging solution. You will also learn how to connect…| Loves Data
Learn how to connect Meta Ads to Google Analytics 4 (GA4) to import Facebook, Instagram, and Messenger ad cost data. Step-by-step guide with setup tips.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
I love Google Sheets. It has a clean interface, it’s easy to collaborate with people and it integrates with other Google products that I use every day (like Google Analytics and Looker Studio). It’s really easy to start using Google Sheets, but did you know…| Loves Data
Learn about AI traffic in GA4, how to build Exploration reports with regex, create a reusable reports, and add an AI channel group for top‑level reporting.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Here’s your guide to correctly tagging and tracking your marketing campaigns using UTMs in Google Analytics 4 (GA4). Proper campaign tracking in GA4 gives you a clear understanding of which channels, ads, and strategies drive real results. When combined with key events (which include conversions…| Loves Data
Have you been trying to setup Google Tag Gateway, but you're seeing a message saying "There was a problem during setup" and "No domains were found for your Cloudflare account. You must have at least one active domain in Cloudflare to set up Google tag…| Loves Data
Google Tag Manager (GTM) includes a number of built-in variables you can use to identify the pages people are viewing on your website.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
The Google Analytics 4 certification helps you stay up to date with the latest changes to Google Analytics – and proves your expertise. If you're wondering how to get certified in GA4 and pass the exam, this guide will walk you through everything you need…| Loves Data
Learn how to set up Google Tag Gateway with Cloudflare to serve tags from your own domain. Boost privacy, reduce data loss, and improve analytics accuracy.| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
Conversions in Google Analytics 4 (GA4) are now called Key Events. You might be wondering – What are Key Events in Google Analytics? How are they different from conversions? How will the change to Key Events impact my metrics and reporting? And is there anything…| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
How to solve ecommerce tracking issues in GA4 (Google Analytics 4) and Google Tag Manager Ecommerce tracking is a crucial aspect of understanding the performance of...| Loves Data Blog | Google Analytics, Ads, GTM & Looker Studio Tips
