COVID-19 is putting customer loyalty to the test. Research from McKinsey shows that over 60% of global consumers have changed shopping behavior since the pandemic, many of them for convenience and value.| Blog
Sometimes, it's not about what you say, but how you say it. That's especially true when we talk about email marketing copy.| Blog
When we think of ecommerce growth, we often think of attracting new customers. However, profitability often starts with the customers you already have.| Blog
We get it. You're not ASOS. But, you can market like them. Multichannel marketing isn't only a tactic for large retailers. In this post, we'll explain how you can leverage the strategies used by leading ecommerce brands--without breaking your budget.| Blog
The pandemic has forced email marketers to rethink the best practices that guide them. It's no longer enough to rely on a conventional approach--marketers must redefine the rules of email marketing in order to adapt.| Blog
We heard you and we listened! Say hello to our new and improved email template builder.| Blog
While opt-in rules in the U.S. and the EU differ, the intent remains the same. These laws aim to protect consumers against unwanted marketing communications.| Blog
SMS and email marketing are fundamental to any multichannel marketing strategy. Together, they create synergies that help marketers maximize their reach, impact, and ROI.| Blog
Want to bring more revenue to your store in a simple and intuitive way? These are the best Magento extensions for the job.| Blog
Looking for Christmas e-commerce ideas? Here's how to build a multi-channel Christmas marketing campaign that boosts e-commerce profits this holiday season| blog.carts.guru
Our Carts Guru blog is full of useful articles on topics like multichannel marketing, in-depth segmentation, the benefits of marketing automation| blog.carts.guru
Use this cart abandonment rate formula to discover the cart abandonment rate in your own eCommerce store. Then launch a retargeting campaign to reduce it| blog.carts.guru