Mixed Methods Research Design | The Logit Group
Discover how mixed methods research design can improve respondent engagement, uncover deeper insights, and drive better business decisions.| The Logit Group
Discover how mixed methods research design can improve respondent engagement, uncover deeper insights, and drive better business decisions.| The Logit Group
We often obsess over quotas and criteria, but the real challenge is turning a polite yes into a respondent who is fully present and engaged when it counts. The post Empty Chairs, Expensive Lessons: Improving Commitment in Qualitative Research appeared first on The Logit Group.| The Logit Group
If you had told me a few years ago that AI could find my perfect participants before I finished my morning coffee, I probably would have said it was impossible. The post Faster, Smarter, More Human: How AI Is Changing Fieldwork appeared first on The Logit Group.| The Logit Group
Three expert secrets to maximize B2B market research using smart sampling, strong survey design, and integrated methods.| The Logit Group
Shifting consumer behavior trends are reshaping market research, from privacy concerns to micro-moment decision-making.| The Logit Group
Calibr8 protects your survey data by detecting and preventing bots, fraud, and manipulated responses before they impact results.| The Logit Group
Brand tracking measures consumer sentiment, advertising effectiveness, and competitive positioning to guide strategic marketing decisions.| The Logit Group
Our new survey reveals how Canadian attitudes toward American products are evolving in light of the ongoing trade dispute.| The Logit Group
Our latest joint poll with Hudson Pacific highlights key trends in AI usage demographics in America, revealing sharp divides by age, race, and education. The post AI Usage Demographics in America: Who’s Left Behind? appeared first on The Logit Group.| The Logit Group
In our latest Hudson Pacific–Logit Group Poll, we asked Americans to go beyond broad headlines and rank the top U.S. economic priorities using a MaxDiff tradeoff exercise. The post What Are the Top U.S. Economic Priorities in 2025? appeared first on The Logit Group.| The Logit Group
Discover the top Canadian BBQ food preferences this summer, from favorite proteins to ideal salads and desserts.| The Logit Group
Our recent survey reveals rising financial concerns in Canada, with food and retirement savings topping the list.| The Logit Group
Logit is honoured to be named to the 2021 GRIT Top 50 Most Innovative Companies list by GreenBook. The GRIT Top 50 list highlights the achievements of companies who have made significant contributions towards innovation in both MR insights and execution, as voted on by their peers.| The Logit Group
Discover how The Logit Group's QuestionIQ uses AI to transform survey responses into meaningful conversations while saving time and money on data collection. The post How The Logit Group Uses AI for Smarter Surveys that Save Time and Money appeared first on The Logit Group.| The Logit Group
Shifting consumer behavior trends are reshaping market research, from privacy concerns to micro-moment decision-making.| The Logit Group
For over 20 years, The Logit Group has been a leader amongst data collection firms, and our ongoing commitment has been to develop and administer industry-best technologies as the basis of our research execution.| The Logit Group
This study explores whether rising stress and social changes are eroding Canada’s reputation for politeness in public and online spaces.| The Logit Group
