Built for patios after six, last coffee runs, the walk home at sunset. The post Live Action Getup: Golden Hour Linen appeared first on Primer.| Primer
Some words are carved into regulation, others were invented during a lunch break in brand strategy. The post What Terms on Alcohol Labels Really Mean: The Words You Trust and the Tricks You Miss appeared first on Primer.| Primer
Savings on things you’d actually wear, pieces with design, heft, and dignity. No weird colors, no leftovers, no red-tag shame. The post 18 Higher-Quality Sale Finds at Lower Prices from Todd Snyder, Madewell, and L.L. Bean appeared first on Primer.| Primer
Comfort that handles AC blasts, hardware store stops, and everything in between.| Primer
Is it a compass or a chaos agent? And which one is actually more disappointing?| Primer
From free to affordable finds, these techniques, tools, and picks will make better style more effortless.| Primer
Most men own sharp clothes they barely see. Swap the hiding spots for prime real estate, flood your sightlines with the good stuff, and fresh outfit ideas will appear before the coffee finishes brewing.| Primer
It is very important to me that our readers feel they can trust Primer. Be that in the content of an article or our...| Primer
Live Action Getup: Remixing 5 Proven Outfits into a Refined Summer Look | Primer
A complete guide to a year end journaling and reflection process to set goals for the new year.| Primer
Still summer, yet the thermostat keeps flipping. This remix pulls proven pieces from five earlier Primer Getups and resets them for late-season evenings when the breeze comes back or the office vent feels like winter. The post Live Action Getup: Remixing 5 Proven Outfits into a Refined Summer Look appeared first on Primer.| Primer
Looking good isn’t the hard part. Feeling like yourself, reading the room, and still getting out the door on time is where it gets real. This is the framework for making that easier. The post What Dressing Intentionally Actually Means appeared first on Primer.| Primer
From easy upgrades to refined essentials, these sale picks punch well above their price without looking like you raided the clearance rack. The post 19 Huckberry, Todd Snyder & J.Crew Discounts That Make Premium Style Actually Affordable appeared first on Primer.| Primer
The styling’s sharp, the prices make sense, and for once the best stuff isn’t sold out. The post Picks: Banana Republic’s Up to 60% Off Sale Has Summer Upgrades and Fall Ringers That Look Way More Expensive Than They Are appeared first on Primer.| Primer
What if one of the goofiest Superman films actually held the clearest blueprint for what to do when you’ve lost your way? The post This Superman Movie Was a Disaster But It Said More Than You Think appeared first on Primer.| Primer
We cut the nonsense and pulled the stuff you’ll actually be glad you grabbed: clothes, gear, and everyday upgrades built to last. The post 40 Prime Day Finds that are ACTUALLY DEALS appeared first on Primer.| Primer
The first announcement since Amazon took over the franchise.| Primer
Half the guests will be overheating, half will look underdressed. You don’t have to be either.| Primer
Primer is your ultimate guide for navigating adulthood with confidence. Discover actionable advice on budget-friendly style, career, relationships, and self-improvement.| Primer
Pants act as an anchor for your style, swapping one pair for another can completely change the image you convey. Learn how your pants should fit.| Primer