Cause-Driven Activations: Engaging Customers through Social Impact at Events - Factory 360
At Factory360, we offer expert help in implementing experiential marketing into your business, as well as planning out cause-driven events.| Factory 360
Business blogs and magazines are full of stories about experiential marketing events run by major corporations. But just because for-profit companies plan the bulk of the event marketing activations doesn’t mean experiential marketing is out of reach for charities. Charities … Continue reading →| Factory 360
At Factory360, we offer expert help in implementing experiential marketing into your business, as well as planning out cause-driven events.| Factory 360
By 2025, the virtual and augmented reality market was expected to reach $35 billion worldwide. The top five markets in terms of total sales are video games, healthcare, engineering, live events, and video entertainment. Live events are one area where … Continue reading →| Factory 360
It’s never pleasant to feel like you’re stuck. When you were little, chances are you hated having to wait for your parents to leave a dinner you were forced to go to. When you hit your teens, you didn’t like … Continue reading →| Factory 360
At Factory360, we offer a variety of different marketing strategies, including experiential marketing. Contact us today!| Factory 360
There’s been plenty of talk about how marketers should adjust their marketing strategies in order to reach Millennial consumers, but what about the next generation? Generation Z, which consists of people who were born between 1996 and 2010, currently influence … Continue reading →| Factory 360
Over half of marketing departments set budgets of $500,000 or higher for in-person events. Almost 14% have the same budget for virtual events. But, 21% of companies don’t have that much money and worry about making their limited budget. How … Continue reading →| Factory 360
Looking to get in touch with Factory360? Click here to access our contact form and submit any inquires directly to us!| Factory 360
Experiential marketing agency Factory360 has hired Matt Grant as its new senior vice president, global partnerships and activations. He brings expertise in women’s sports, emerging properties and major global events. Grant reports to Gabriela Neves, Factory360 president. “Matt brings an … Continue reading → The post Factory360 Taps Grant As SVP, Global Partnerships appeared first on Factory 360.| Factory 360
Experiential marketing is a new way to market that brings customers away from just static digital marketing and allows them to experience your brand in a whole new way. This marketing strategy, in general, is a fantastic way to branch … Continue reading → The post A Look Into Experiential Marketing for Luxury Brands appeared first on Factory 360.| Factory 360
As a restaurant owner it’s important to focus on marketing in a way that can bring in new diners, but also retain them and keep them coming back for more. With this being said, there are many ways to do … Continue reading → The post Event Marketing for Restaurants: How to Attract and Retain Diners appeared first on Factory 360.| Factory 360
As a business, experiential marketing is a great way to get more eyes on your account; however, there is a potential that it won’t always work out. So, how do you know when to do experiential marketing and how much … Continue reading → The post Budgeting for Experiential Marketing: How to Allocate Resources Effectively appeared first on Factory 360.| Factory 360
Branding is an important part of having a business, but being transparent and authentic is the only way to truly connect with your customers through your branding. Today, there is a huge need to connect with your audience through authentic … Continue reading → The post Building Trust Through Transparent and Authentic Brand Experiences appeared first on Factory 360.| Factory 360
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Better Halfs, UNO Social Clubs and laundromat soirees. SUDS AND SOUNDS AND DANCE-FLOOR THERAPY Raise your hand if the mere thought of doing … Continue reading → The post The Brief: Better Halfs and Laundromat Soirees appeared first on Factory 360.| Factory 360
Virtual platforms and virtual events have become prominent for business owners everywhere, and this has also meant that marketing has followed suit. Experiential marketing strategies, in particular, often rely solely on in-person events, but this has changed drastically. Virtual events … Continue reading → The post The Impact of Virtual Events on Experiential Marketing Strategies appeared first on Factory 360.| Factory 360
Loyal customers aren’t buying from you just because you sell a good product, they are buying from you because they feel a sense of community and trustworthiness in your brand. Marketing is the glue that holds together your brand, existing … Continue reading → The post Community-Centric Marketing: Building Brand Loyalty through Shared Experiences appeared first on Factory 360.| Factory 360
The world of startups is exciting and often fast-paced, where every single customer interaction can make or break success. For startups, experiential marketing has emerged as a game-changing strategy. Experiential marketing doesn’t just highlight a product or service. It creates … Continue reading →| Factory 360
Factory360 builds experiences that move people to laugh, to dream, to engage and to take action. We are the #1 experiential marketing agency.| Factory 360
Here are five interesting statistics about brand loyalty how how it relates to experiential marketing. Learn more!| Factory 360
